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LinkedIn Profile Tip – 4 Key Privacy Control Settings To Manage Your Online Reputation LinkedIn Profile Tip – 4 Key Privacy Control Settings To Manage Your Online Reputation
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If you are using LinkedIn as part of your online networking and visibility plan, have you reviewed your privacy controls? Very often we join a social network and never take the time to review our online privacy – especially in …

Foursquare CEO Has Plenty of Advice for Entrepreneurs

Foursquare CEO Dennis Crowley likes to lend advice to entrepreneurs. A quick glance at his Quora activity makes this pretty clear pretty fast. In fact, this is a perfect example of why Quora has been covered in the press so much lately, as a valuable source of content. 

Five Tips For More Efficient Business Blogging
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“Why should we have a blog?”  It’s a reasonable question.

Nevermind the fact that millions of businesses are blogging and multiples of those millions of customers are reading said blogs. In fact, 23% of the primary Fortune 500 corporations have an external corporate blog.

Google Writes the Buzz Handbook 5 Tips at a Time
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Since the launch of Google Buzz, there has been a seemingly endless amount of chatter about the things that are wrong with it. Privacy concerns and other gripes have kind of taken center stage, even though Buzz usage was impressive pretty much right out of the box.

Why Your Email Address May Show up in Google Search Results

Matt Cutts has provided some useful information for webmasters in the last few videos that have been uploaded to Google’s Webmaster Central YouTube channel. It should be noted that this channel is designed to answer questions and provide useful tips for webmasters regarding their site’s performance in Google. The topics are not always breaking news. Some you may know, but there are always other people out there that don’t know the information.

Some Brands Have Good Ideas For Social Media. Do You?
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Not all big brands are using social media tools to the potential they could be. For this reason, it really sticks out when they do. There are plenty of small businesses you can learn a lot about ways to use social media from, but it is the big brands that have the truly wide reach. These are the ones that are easier to find, just because they’re brands that you know.

Get Your Videos Indexed in Google Results
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Google wants webmasters who offer video content to be able to get their videos displayed in search results more easily. The company has announced that that it now supports Facebook Share and Yahoo SearchMonkey RDFa, which are both markup formats that allow webmasters to specify information that is important to video indexing.

An Alternative Twitter Strategy for Local Businesses
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You’ve had dozens (or possibly hundreds) of articles about how to use Twitter for your businesses hurled at you over the last year or so. There are a lot of good ideas, a lot of bad ones, and a lot of contradictions. What do you expect though? The marketing world is still trying to figure this whole social media thing out. Some are having great success, and some are just wasting a lot of time.

Get More Traffic from Bing’s Image Search
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In a previous article, we discussed why and how to rank in image searches. The article was based on discussion from the recent Search Engine Strategies conference in San Jose. Bing’s Todd Schwartz was part of that discussion, and he has now shared additional insight into Bing’s image search.

Can SEO Help Save the Publishing Industry?
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At the Search Engine Strategies conference in San Jose, WebProNews attended the session on how SEO can help save the publishing industry, a quite interesting topic, considering the controversy the industry has been experiencing of late. Do you think SEO can help publishers save their businesses? Share your thoughts here.

Google Aims to Help Advertisers Improve Conversions
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There have been a couple of videos recently highlighted on Google company blogs that AdWords advertisers should pay attention to if their conversions are not where they want them to be. These videos deal with landing pages and ad copy.

Google and Bing Tips for Site Architecture Issues
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Google and Bing have both talked about site architecture issues lately on their blogs. Site architecture is an important part of search engine optimization, and crucial to ranking.

"You can have great content and a plethora of high quality inbound links from authority sites, but if your site’s structure is flawed or broken, then it will still not achieve the optimal page rank you desire from search engines," says Rick DeJarnette of Bing Webmaster Center.

Cutts Explains How Blogs Can Rank Higher In Google
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If you want your blog to do better in Google’s search results, Matt Cutts recommends WordPress. According to a presentation Google’s Webspam captain gave at WordCamp San Francisco, Word Press takes care of about 80-90 percent of SEO mechanics.

Google Shares 6 Ways to Maximize Your AdWords Investment
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Google says AdWords’ real-time targeting and reporting are ideal for finding an efficient way to reach customers in the economic downturn. The company has detailed six tactics for maximizing your AdWords investment.

1. Focus your ads on low prices and savings.

Getting More Income Out Of Your Existing Site
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I probably don’t have to tell you that people are looking for ways to make extra income in this economy. Luckily there are ways you can get extra revenue out of sites you already have.

A Google spokesperson tells WebProNews that the company is seeing more and more people doing just that. "We’ve also been seeing regular people capitalizing on changes in consumer behavior (ie, more people searching for recipe sites and therefore stay at home mom’s creating recipe blogs as a result)," he says.

Internationalizing Without Duplicate Content Worries
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Priyank GargThe SMX Confernece was in Sydney Australia last week, and one topic discussed by representatives of both Google and Yahoo was that of duplicate content filtering across international domains. Rand Fishkin of SEOmoz notes that while the subject has been discussed in the past, many people including experts in the field have been in the dark.

Marketing Strategies You Need to Know
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WebProNews will be covering the Search Engine Strategies conference in New York starting Tuesday, March 24th. Mike McDonald and the WebProNews video crew will be on the scene and providing you with exclusive interviews.

Fighting a Bad Online Reputation & Keeping a Good One
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In this age of fast-moving information and technologies, it is extremely important for businesses to protect online reputations. Currently, that means getting involved with social media and real-time search.

Google Tips for More Conversions
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You can use every marketing strategy under the sun, but if they don’t translate into conversions, it’s all for nothing. Some methods take longer than others to lead to conversions, and there are hundreds of variables that come into play for the success of any campaign.

Conversions end with your site.
That’s why you need to concentrate on what is and what isn’t working. There are plenty of web analytics tools that can help you figure out where your traffic is coming from, where you are losing your visitors, etc.

Google Changes Mobile Image Results Pages
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Google has launched new image results pages for Android, iPhone, and iPod Touch devices in the US, the UK, and Japan. With the new results, users can scan up to 20 images on a single results pageand get details for images of interest.

Keyword List Expansion Tips From Google
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Using the right keywords in your search engine marketing campaigns will obviously yield the best results. Unfortunately, we don’t always know what those best keywords are. And even if we do have the best ones nailed, there might be others that would potentially perform just as well or close. On the Google Analytics Blog, Google offers a few tips for expanding your keyword lists to potentially get the most out of your campaign.