Time Articles

Positive Face Time Equals Good Branding
By Gord Hotchkiss · November 26, 2007

The more I dig, the more I’m convinced that a big part of a brand’s success is the quality of its customer touch points, specifically, the face to face ones. Consider this overwhelming evidence:

The more emotion there is in an experience, the more vividly we remember it. It’s known as imprinting. So if we have very positive or very negative experiences, we remember them longer and more completely.

Bonnie Brown On Massaging Google Geeks
By Philipp Lenssen · November 23, 2007 · 4

Bonnie Brown was working as massage therapist at Google from 1999 to 2004. Before that, she ran a private school for 10 years. Now, Bonnie is traveling and also wrote a book called Giigle: How I Got Lucky Massaging Google. I met up with her on Google Talk (the transcript below has spellchecking and punctuation added).

It’s Time To Fan Facebook’s Potential
By WebProNews Staff · November 12, 2007

Facebook Fan pages present another way to promote one’s website and benefit from their presence in search engines.

Microsoft JPEG XR Approved As New Image Standard
By Nathan Weinberg · November 6, 2007

Joint Photographic Experts Group, which owns the JPEG standard, has voted to make Microsoft’s HD Photo their new standard, under the name JPEG XR.

Old Media, Time To Find The Missing Link
By WebProNews Staff · November 1, 2007 · 1

There is an inherent competitiveness within the media industry, and any given entity goes about its business as though parallel organizations don’t exist – and throwing the competition a hyperlink is tantamount to endorsement. After all, if you sell shoes, you wouldn’t willingly direct customers to another shoe store, would you?

Casual Gaming: An Untapped Market
By WebProNews Staff · October 31, 2007

At the first of the year, I wondered if 2007 or 2008 would be the year of the online game.

2007 is nearly gone, and not a peep out of anybody except the Casual Games Association, which says 150 million people play free, casual games online, outpacing game consoles, first-person shooter games, and massively multiplayer games.

Google AdWords Number/Date Formatting Feature
By Kevin Gibbons · October 31, 2007

Google AdWords seems to be rolling out some useful features recently, last week it was the snapshot date range comparison and today’s is the option to change number, date and time formatting.

YouTube, Others Succeed In Singapore
By Doug Caverly · October 30, 2007 · 1

Stories about growth in Asia tend to involve China – it’s hard to ignore 1.3 billion potential users. But there are other countries in the region, and in one of them – Singapore – Hitwise’s Sandra Hanchard has recorded some impressive growth.

Google Page Rank’s Been Dead for Quite Some Time
By Robert Scoble · October 24, 2007

I don’t get bloggers sometimes. They get all huffy about their Page Rank going down as if it’s something that they are entitled to.

Now, normally I’d be front and center on all these ego games but here the real truth is that Page Rank has been dead for years. That’s why I never even looked at it anymore.

Google Trends Reveals What Unites Manchester
By WebProNews Staff · October 18, 2007 · 1

In celebration of Reuters’ discovery of Google Trends, we thought we’d revisit for an update. Like last year (when Google Trends was launched) Birmingham, England still has the world’s largest concentration of porn searches.

Google Still Tops In Search
By Mike Sachoff · October 18, 2007

comScore today released it s monthly qSearch analysis of the search marketplace.

Is it Time to Rethink Mobile Marketing?
By Jordan McCollum · October 12, 2007

CNET’s Elinor Mills reports on a Nielsen//NetRatings and WebVisible study today that indicates that a whopping 92% felt that receiving local business ads on their cell phones would be “irritating.” This doesn’t bode well for mobile marketers, many of whom are hoping to bank on the hyper local third screen.

Other key (non-mobile-related) findings:

Selling Paid Links Can Hamper Your Google Rankings
By Navneet Kaushal · October 8, 2007

Danny Sullivan at Search Engine Land points out that "Selling paid links can hurt your page rank or rankings on Google". He says, "More and more, I’ve been seeing people wondering if they’ve lost traffic on Google because they were detected to be selling paid links."

Equal Time – The Pro-Arbitrage Position
By Andrew Goodman · October 4, 2007

Followup to my recent article on Google AdWords’ website quality policies. Although the majority of rank and file advertisers I chatted with favor Google’s stances against, for example, "arbitrage sites that are designed for the sole purpose of showing ads," not all go along with the Google take on things.

Waterfront Media Gets $25 Million In Funding
By Doug Caverly · September 26, 2007

Waterfront Media sounds big, and it is – properties like EverydayHealth.com receive millions of visits per month. Waterfront Media is also big in a financial sense, and a new round of funding brought it $25 million more.

Cerf To Surf Out, IDNs To Surf In
By WebProNews Staff · September 20, 2007 · 1

"The Architect," you might call him, or "The Father of the Internet," or more recently, as Google has titled him, "Chief Internet Evangelist," Vinton Cerf will perform one of his last official functions as Board Chair of the Internet Corporation for Assigned Names and Numbers (ICANN) next month.

MySpace And Facebook Visitors Drive Time Spent
By Mike Sachoff · September 20, 2007 · 1

U.S. Internet users between the ages of 12-17 who visit both MySpace and Facebook spend more time at each site than those who visit just one or the other according to Nielsen//NetRatings.

Baidu Begins Running Online Video Ads
By Doug Caverly · September 18, 2007

Remember those Little League games in which one team would completely crush the other? Scores of 16-1, or 20-2, are starting to remind me of the gap between Baidu and Google in China. And with the launch of new online video ads, Baidu looks ready to further trounce its opponent.

Does Facebook Really ‘Cost Businesses Dear’?
By Luis Suarez · September 11, 2007

I don’t have a Facebook account. At least, not yet, as I have mentioned in another blog post I shared over here not so long ago. But from that to say "[...] sites such as Facebook could be costing firms over £130m a day" is a bit of an over-reaction.

Yahoo Leads Google, Microsoft In Time Per Person
By Doug Caverly · September 11, 2007 · 1

Google does well in just about every comparison, and the newest data from Nielsen//NetRatings doesn’t contradict that trend. Microsoft and Yahoo also performed admirably, however, and in some ways, beat the boys from Mountain View.

Google Gets Smart Clock
By Doug Caverly · September 10, 2007

When sitting at your computer, you can probably check the time by glancing at your taskbar, your watch, or your cell phone; gaining one more option won’t exactly be a revolutionary experience. This option’s provided by Google, however, and the feature can determine the time in many different places.