All Posts Tagged Tag: ‘Sue Decker’

Sue Decker Defends Yahoo-Google Ad Deal

The Yahoo-Google search ad deal isn’t so bad, according to Sue Decker.  People who dislike it just need to become better acquainted with the terms.  And Yahoo can always leave if something better turns up.

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Yahoo In Ad Deal With Walmart.com

Yahoo said today that it has entered into a multi-year relationship for online display and video advertising with Walmart.com

The deal will allow Wal-Mart to use Yahoo’s advertising platform to present new offers to online customers. Yahoo will be the exclusive portal to resell Walmart.com’s display inventory.

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