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Society for New Communications Research

Social Media Important In Purchasing Process Syndicate content

By Doug Caverly - Mon, 05/05/2008 - 2:47pm. 2 comments
The term "social media" might conjure up images of tossed sheep or sparkly profile pages, but a new study proves businesses need to take it seriously.  Consumers are quite willing to both share bad experiences and learn about what's happened to others.
News Tags: Social Media, customer service, Society for New Communications Research
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