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15 Million People Have MySpace Mail Accounts

Back in the summer MySpace launched its own email service called MySpace Mail. The company has now announced that it has surpassed 15 million accounts for that service.

"Adoption by our users has experienced phenomenal growth, well exceeding initial expectations," says MySpace’s Rajit Marwah. "At launch we set a goal of 10 million accounts created within a year – we knew we were on to something when we surpassed this goal in less than a quarter."

LinkedIn to Roll Out Changes to Address Book

LinkedIn has announced some upcoming features related to the way users browse their connections. The company says users will start seeing the changes over the next few weeks.

There is a new browse panel, which allows users to browse their connections by their current companies, locations, and industries. They can also search connections by entering their first name, last name, or current company in the search box. Users can browse new connections and connections that may have also recently added connections by using the "Recent Activity" filter.

Twitter’s Suggested Users Now More Personalized
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We knew it was coming. It was only a matter of when. Back in November, Twitter co-founder Biz Stone told a crowd at a conference in Malaysia that the current suggested users list would be going away, and that it would be replaced by something "more programmatically chosen, something that actually delivers more relevant suggestions." Twitter has now announced the reality of that new kind of suggested users list.

Facebook Page Owners Getting More Stats
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If you run a Facebook Page, you may be very interested in some new features that are rolling out for admins. Eric Eldon at Inside Facebook has discovered that some admins are starting to see impression counts for each post, as well as the number of likes and comments for each impression.

Facebook Letting App Users Get Notifications Through Email
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Today Facebook announced that it is giving users the option to receive updates from Facebook applications in their email. This would work similar to how email notifications do, but don’t worry, you have to opt in for developers to be able to email you. According to Facebook, they will not be able to access your email address without your consent.

How Google Rates Links from Facebook and Twitter
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The first Matt Cutts Answers Questions About Google video of the year has been posted, and in it Matt addresses links from Twitter and Facebook, after talking about his shaved head again. Specifically, the submitted question he answers is:

Links from relevant and important sites have always been a great way to get traffic & acceptance for a website. How do you rate links from new platforms like Twitter, FB to a website?

Content Can Now Go Viral More Easily with Facebook
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Over the past year or so, Facebook has made a number of moves, which bring more Twitter-like functionality to the social network. Some question why Facebook would want to become more like Twitter given that it is much more dominant in the social media space, but Facebook sees the growing-popularity of Twitter, and likely wants to make sure it offers everything users want, to keep them around for the long haul.

Is it OK to Say No to Twitter?
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Over the past year or more, you have probably heard your fair share of people telling you that you need to use Twitter if you hope to have business success. It’s true that there are a great many opportunities and potential benefits to using the service, but do you have to use it? Well, that depends.

Is Twitter Necessary? Tell us what you think.

Twitter Looks to Connect with More Sites

According to Mike Arrington of TechCrunch, "multiple sources have confirmed" that Twitter is readying the launch of a new set of tools to let third-party sites easily integrate with Twitter. He calls this the company’s response to Facebook Connect.

Respond to Facebook Comments From Your Email
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Today Facebook launched a feature that some would consider long overdue. They now let you reply to comments via email. In other words, when you get an email notification alerting you that someone has left a comment on one of your status updates, you can simply type your reply in the email and hit send, rather than having to leave your inbox, go to Facebook and respond there.

Twitter Sees an Increase in Tweeting Frequency
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Each month we’ve been looking at Twitter’s growth in terms of new user registration and number of Tweets. Last month we saw a decline in the number of new Twitterers in November continuing a trend that began in July.

In December, however, new Twitter user registrations leveled out. Number of tweets grew significantly, and the number of tweets from new users grew as well, possibly indicating that people aren’t just signing up for Twitter and not using it.

Ping.fm Acquired by Seesmic
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Seesmic announced today that it has acquired Ping.fm. This is a service that has half a million active users posting daily from various devices by sending email, text messages, and chat.

Some Facebook Users Get New Design
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Update: Some Facebook users are reportedly now seeing a new Facebook design that looks like the screenshots here. The design is similiar to the one below, with some slight differences.

Twitter Starts the Year with Some New Faces
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Just as many of us get back to work after the holidays, Twitter has some new people starting work with the company altogether. Twitter reportedly has ten new people (most starting today), and some of them have interesting backgrounds, which could have interesting implications for the company’s future.

What’s Happened in Social Media Over the Year
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As we did last year, we have gone back through our archives and picked out some of the most noteworthy social media items we have covered since 2009 began. Now that 2009 is almost over, it was worth going  back and seeing what all has happened.

If you come across missing items, please feel free to
share them in the comments.

10 Reasons Social Media isn’t Replacing Email
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Update: VerticalResponse CEO Janine Popick has written a separate piece adding 10 more reasons.

Using Facebook Traffic to Drive Brand Loyalty
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WebProNews recently covered a study from Chitika, which found that Facebook was the most valuable social media tool for driving repeat readers to content sites. The study was based on 33 million unique users across Chitika’s publisher network in September. It compared the number of visitors coming from major traffic sources Digg, Facebook, Google, Yahoo, Bing, and Twitter, to the number of times those visitors came back to the referred site.

Thinking Beyond Facebook and Twitter for Social Relevance
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Update: Ford announced profits of nearly $1 billion between July and September. This is attributed to increased market share and a successful cost-cutting program. I wonder if the company’s social media strategy played a significant role.

Twitter Takes SMS Tweeting to Australia
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Twitter has partnered with Telstra to launch Twitter SMS in Australia.

"As always, it is free to receive notifications and standard text messaging rates apply to sending," says Twitter’s Kevin Thau. "It’s the same pricing as sending and receiving text messages from friends."

Social Media Will Not Replace Search
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Nielsen has shared some interesting findings from its research on how Internet users discover content. The research mainly focused on how content is found through search, portals, and through social media.

8 Reasons You Need to Stop Ignoring Twitter
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There have been many articles written about why to use Twitter, and we’ve certainly published our fair share of them. However, the landscape is constantly changing. New trends, ideas, applications, and features come out, and they further emphasize Twitter’s place in said landscape. Following are some reasons why it is becoming increasingly important to marketers.