All Posts Tagged Tag: ‘Soapbox’
It looks like Microsoft may be narrowing its focus in the field of video-sharing. MSN Video will live on, but Soapbox is bound for the trashcan.
Soapbox was often referred to as a YouTube clone with stricter views on copyright. It was responsible for only a small percentage of Microsoft’s overall video streams, and of course even that total doesn’t compare favorably to the numbers posted by sites like YouTube, MySpace, and Hulu.
A little less than three months ago, Credit Suisse predicted that YouTube’s 2009 losses would be in the neighborhood of $470 million. Which is, of course, quite bad. But a new report from RampRate – together with info out of Microsoft – makes it look like Google’s video-sharing site is doing somewhat better.
Microsoft’s Soapbox video-sharing service got pulled out of the public’s view back in March; this past Friday, it finally floated back into sight. The site has gained a new color scheme, and (probably more importantly), it’s “conducting proactive filtering of all uploaded content.”
In a surprising announcement, Microsoft has temporarily shut down access to its video sharing site. Still operating in public beta, Soapbox was poised to be Microsoft’s answer to YouTube in the real of user generated and submitted video.
After entering an alliance with News Corp. and NBC, however, Microsoft is perhaps moving Soapbox further down on its list of priorities.
Some people would assert that Google launched an assault on Microsoft earlier today; others would just say that the search engine giant launched a paid version of Google Apps. Either way, Microsoft may have a ready response: reports indicate that the company could take aim at YouTube by acquiring Revver, another video-sharing site.