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All Posts Tagged Tag: ‘SMX’

Google Launches New Version Of Payday Loan Algorithm

Last month, Google rolled out two major updates to its algorithm around the same time – new versions of the famous Panda update and the “Payday Loans” update, which is one of its ways of fighting spam. A newer version of the latter began rolling on Thursday afternoon. @BtotheMcG it's rolling out now! — Matt Cutts (@mattcutts) June 12, 2014 …

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Google Is Working On The ‘Next Generation’ Of Panda

Google’s Matt Cutts spoke at the Search Marketing Expo on Thursday, and reportedly said that the search team is working on the “next generation” of the controversial Panda update, which will be softer and more friendly to small sites and businesses. Do you expect Google to really be more friendly to small sites? Let us know in the comments. Barry …

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Google: Expect Announcement Related To ‘Not Provided’

Google’s Amit Singhal had a discussion with Danny Sullivan on stage at SMX West on Tuesday evening. Danny has now shared a section of that (above) in which the controversial “not provided” subject comes up. Singhal says there may soon be an announcement related to some changes with that – specifically with how Google is currently handling this for organic …

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Google Says Knowledge Graph Is The ‘Swiss Army Knife’ To Your Site’s Corkscrew

With the Knowledge Graph, Google is trying to be the “Swiss Army Knife” to publishers’ corkscrews. That is according to Google SVP and software engineer Amit Singhal, who spoke at SMX West earlier this week. Do you think this is a good analogy? Has your traffic suffered from Google putting its own content on search results pages? Let us know …

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Mobile Site Speed To Be A Google Ranking Factor?

Google has clearly had it with sites that have lackluster mobile experiences. This week, the company took to its Webmater Central blog to discuss “several ranking changes” it’s preparing for sites not configured for smartphone users. But that’s not all. Google’s Matt Cutts spoke at SMX Advanced on Tuesday evening, and implied that Google might roll out a version of …

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Google Tests Structured Data Error Reporting In Webmaster Tools

Google’s Matt Cutts revealed in a Q&A at SMX Advanced on Tuesday night that Google is rolling out a test of a “structured data dashboard,” according to Search Engine Land. Barry Schwartz writes that he announced “a new beta application is testing within Google Webmaster Tools named the Structured Data Dashboard”. Google actually announced the launch of the Structured Data …

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Google: We Haven’t Updated Panda For A Month And A Half

Back in March, Google launched a Panda refresh. This is something they’ve done numerous times since first launching the update back in early 2011. There was something special about this particular refresh, however, because it marked the beginning of a new era of Panda in which Google will keep the update going regularly, without announcing all the refreshes. “Rather than …

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Here’s The Matt Cutts Discussion From SMX Advanced

Matt Cutts participated in a Q&A session with Danny Sullivan at the SMX Advanced conference. SMX has now made the video available to all via its YouTube channel, so if you couldn’t make the conference, here you go: Cutts discusses a variety of things during the session, but he also announced that Google is now rolling out a new algorithm …

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Google’s Vic Gundotra Talks About Google+ For An Hour [Video]

On Thursday, Google announced that Google+ (as in plus.google.com) has reached 135 million active users. “Today Google+ is the fastest-growing network thingy ever,” proclaimed Google SVP, Engineering, Vic Gundotra. “More than 500 million people have upgraded, 235 million are active across Google (+1′ing apps in Google Play, hanging out in Gmail, connecting with friends in Search…), and 135 million are …

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Matt Cutts: Nofollow Links Are Small, Single Digit Percentage Of Links On The Web

Google’s Matt Cutts recently downplayed the significance of social signals in search, compared to links. Search Marketing Expo uploaded a new video to YouTube, featuring a discussion between Cutts and moderator Danny Sullivan, in which he talks about the notion that social signals have replaced links. In short, while social signals may gain power in time, links are still pretty …

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Google Will Soon Ignore Links You Tell It To

Google’s Matt Cutts gave a keynote “You and A” presentation at SMX Advanced this week, and mentioned that Google is considering offering a tool that would let webmasters disavow certain links. Would you find such a tool useful? Let us know in the comments. Matt McGee at SMX sister site Search Engine Land liveblogged the conversation. Here’s his quote of …

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Matt Cutts Gives An Update On Penguin

Googe’s Matt Cutts participated in a keynote discussion at SMX Advanced, and as you might have guess, the topics of Google’s Penguin and Panda updates came up more than once. Matt McGee liveblogged the event for the SMX-affiliated Search Engine Land, and quoted Cutts throughout. Cutts also answered a bunch of questions on Twitter, so some of those tweets will …

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