All Posts Tagged Tag: ‘smishing’

Consumers Trusting Web Ads More, Though Not as Much as TV and Print

A new study by Neilsen called the Global Trust in Advertising Survey, Q3 2011, has shown that while people generally don’t trust online ads, especially those on their mobile devices, they are beginning to open up to this form of marketing a bit, though not nearly as much as they do towards TV and print spots. Out of 28,000 consumers …

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BBB Warns of Walmart Text Message Scam

The Better Business Bureau has warned of a new scam regarding cellular text messages which offer a potential $1,000 Walmart gift card. Uninformed recipients are then taken to a website which prompts the entry of personal information, after they click on a link embedded in the message text. The BBB is fielding complaint all across the U.S. concerning the texts. …

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