Quantcast
Read WebProNews
With Friends!

small business Articles

Small Businesses Name Economy As Job No. 1 For Obama
· 1

With the inauguration of President-Elect Obama just days away, small business owners affected by recession see restoration of the country’s economy as his top priority, but many lack faith in him to improve matters, according to a poll of 50,000 small business clients by email and direct mail marketing company VerticalResponse.

Google Gets More Integrated Into TV Advertising
· 4

NBC UniversalAs more television makes the transition to the Internet, Google is doing its part to bring a little of the Internet back to television. It is doing so through a newly signed deal with NBC Universal (NBCU) in a move to help NBCU attract "new kinds" of advertisers.

Google Thinks AdWords Is Your Best Friend
· 1

As a small business or site publisher, the route to Moneyville displays signs pointing to Google’s advertising products. In Google’s estimation, of course, but they may be correct.

Yahoo Offers New Hosting Service For Small Businesses

Yahoo Small Business said on Wednesday that it is offering unlimited disk space, data transfer and email storage space for $11.95 per month.

The service plan allows small businesses to launch a new business or expand an existing one online. Business owners will not have to be concerned about the bandwidth and storage limits of their plan.

For Local/B2B, Organic May Be Better Than PPC
· 3

It can be especially difficult for business-to-business companies and brick-and-mortar stores to stand out in search results, especially if their relying on local results or paid listings. The answer to that, of course, is good (old fashioned?) SEO.

Galen De Young, managing director of Francis SEO, says research suggests b2b customers overwhelmingly ignore PPC ads in favor of organic listings. That and local search often fails to present businesses that serve a larger area than just their home base, or also nearby cities.

Marks Post Link Bait?

I recently spotted a blog post by Adam Senour over at Walk My Path. The post outlines why Gene Marks is right on certain comments from the blog post. I must say I didn’t think I would find someone defending Gene marks comments like Adam has.

Marks Misses the Mark on “Tech Solutions”

OK folks I can’t take mainstream media much longer. They are so out of touch with what is really happening online it is simply ridiculous. Take the latest offering from Gene Marks at MSNBC:

Small Business Online Spending To Top $70 Billion

The total online spending by small businesses is expected to reach $70 billion by the year 2012, up from $47 billion in 2006, according to JupiterResearch’s new report "US Online Small Business Market Category Forecast, 2007 to 2012."

Businesses Expect Ecommerce Sales To Increase

Close to 30 percent of small businesses in the U.S. are estimating that their ecommerce sales will increase over the next 12 to 24 months, according to the Small Business Research Board study out now.

BlueTie: Helping Hand To Small Businesses

Small businesses often times struggle to keep up with big conglomerates, but now they have an opportunity to function as a big company without the additional manpower.

Yahoo Launches Contest for Small Businesses
Yahoo wants to help small business owners grow their business and reach new customers. To that end, they’ve launched their “Ultimate Connection” essay-writing contest, giving away three $25,000 prize packages and expert mentoring.

Determining the Lifetime Value of Your Customers

“Lifetime value is expressed as the total dollar value of your average customer over the entire period that they’re likely to do business with you..” – Bob Serling

Zen and the Art of Being a Small Business

Being a small business is tough, there is no way around that, long sleepless nights, long sleepless days, clients who act bizarre, clients who do not pay promptly yet you need them anyways.

Small Business: More Zen

This is part two of a two part series, Zen and the art of small business.

MSN’s Small Biz Directory Closed?

It seems that Microsoft Small Business Directory has been closed. Matt McGee reports that when you go to the Add your site page and click on the required link it takes to another page which says:

Why Small Businesses Are Scared to Invest in CRM Solutions

What I have found is that most small business owners watch their cash like a hawk and they protect it with their life but they still need new clients.

Independent Business: Changing Your Focus

Independent business and entrepreneurship are hallmarks of the new breed of business in the New Millenium.

Small Business Development: A Must For IT Consultants

Small business development is a make or break activity when starting out as an IT consultant. You need to get your name out there as much as you can.

Determine The Lifetime Value Of Your Customer

Determining a customer’s lifetime value can reap big profits as you grow your business. However, if you are like just about all small business owners, you most likely have never determined the lifetime value of your customers and are thus forfeiting maximum income potential.

Video Communications – the New Age Marketing Tool

If you’re a small business, you know how hard it is to compete against larger, wealthier competitors. Indeed, today’s small businesses face a dilemma.

Small Business Marketing: Brilliant Branding Builds Business

Branding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product. It is a strong and consistent message about the value of your business.