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All Posts Tagged Tag: ‘small business’

Yelp Aims To Better Deal With Duplicate Business Listings

Duplicate listings have proven to be a pretty big challenge for Yelp, the company revealed in a post on its engineering blog. It’s not an issue Yelp takes lightly, and it’s putting new measures in place to help deal with it as time goes on. So far, under its current system, Yelp has been able to merge over 500,000 duplicate …

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Is This Facebook’s Most Small Business-Friendly Offering Yet?

Facebook announced the launch of its local awareness ads last fall. These enable local business advertisers to target Facebook users based on their location. If a person is near the business, Facebook can advertise to them. Now, the adds have a new feature that will enable the user to interact directly with the business. “Local awareness ads are built to …

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Is Facebook More Small Business-Friendly Than You Thought?

Facebook is dedicating more resources to trying to stay in the good graces of small businesses, even after it has continually made changes to its News Feed algorithm over the past year and a half, which have largely been detrimental to them. Do you think Facebook can still be a valuable asset to small businesses despite the organic reach issue? …

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Sheryl Sandberg On What Facebook Is Doing For Small Businesses

In recent months there have been a lot of articles written about how Facebook is hurting or “failing” small businesses. In November, Tech Times wrote that “Facebook is killing small business entrepreneurs”. Last month, Fast Company published an article called “How Facebook is Failing Local Businesses“. Are these stories exaggerated? It really depends on the business, but in general, probably. …

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Yelp Gets Legal Victory In Privacy Case (Because Subpoena Was Issued In Wrong State)

Yelp has been embroiled in a legal battle for the past couple years as a Virginia carpet cleaning service has sought to get the names of reviewers it alleges left reviews without using the service in order to name them in a defamation suit. Things haven’t always gone Yelp’s way. It lost in the initial trial and in appeals court, …

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Does Your Business Have The Time To Get Online Marketing Right?

The fewer people a business has, the harder it is to do marketing right. Most small and medium-sized businesses don’t think they have the time or knowledge to manage their digital media efforts effectively, according to a new report from Thrive Analytics. 77% said as much, while 70% wish they could take advantage of digital media to help them expand …

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Square Gives Small Businesses Attractive New Email Marketing Option

Square just announced a new service that might make email marketing service providers a little nervous. It’s called Square Marketing, and comes with an email marketing solution for small businesses, who use Square for payments. It’s unclear exactly how many active merchants Square has under its belt, but according to stats the company released late last year, its merchants make …

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Yelp Documentary Puts Out Call For Stories From Businesses

Yelp documentary-in-the-making Billion Dollar Bully met its Kickstarter funding goal on Friday after generating a fair amount of exposure in the media, most notably with a back-and-forth between filmmaker Kaylie Milliken and Yelp VP of Corporate Communications Shannon Eis on CNBC. So far, the film has raised over $64,000 from 534 backers, and continues to seek additional funding to cover …

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Amazon Starts Handpicking Local Service Businesses To Put In Front Of Customers

Amazon announced the launch of a new service called Amazon Home Services, which lets customers browse, buy, and schedule appointments with professional services via a marketplace of services in categories like home improvement, computer & electronics, lawn & garden, lessons, automotive, and others. This appears to be what we learned about last summer, which was then called Amazon Local Services. …

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Yelp Documentary ‘Billion Dollar Bully’ Reaches Funding Goal

Last week, a Kickstarter campaign kicked off to raise money for a documentary called Billion Dollar Bully, which delves into accusations about Yelp’s business practices that have haunted the company for years. Businesses often claim that Yelp salespeople call them to try to get them to advertise, and when they decline Yelp responds by burying positive reviews and letting negative …

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Yelp Documentary: The Plot Thickens [Updated]

As previously reported, last week, Prost Productions announced a new documentary project called Billion Dollar Bully, which dives into the infamous Yelp “extortion” allegations that have persisted for at least six years. The basic story that we’ve seen brought up in numerous press reports and internet comments over the years is that Yelp salespeople call businesses who are listed on …

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Exclusive Chat With Director Of Yelp Documentary

UPDATE: The plot thickens. Last week, Prost Productions announced a new documentary project called Billion Dollar Bully. The film, which is about half shot, looks at those Yelp “extortion” accusations that have been swirling around for at least the past six years. Do you plan on watching the film when it’s released? Let us know in the comments. In less …

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