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skittles
Social Media Marketing Thoughts from the Experts
BusinessWeek asks if Twitter is the Next Monster.com, which is an interesting question because at PubCon South, Top Rank Marketing's Lee Odden referenced a company that bought ads with Monster (and other places like it) but got better results from Twitter.
Skittles Did Taste The Rainbow With Latest Marketing Campaign
By Andy Beal
Say what you want about the Skittles experiment with social media, the campaign was effective in increasing the rainbow candy’s web site presence.
Skittles - Didn't Taste The Rainbow On Twitter
By Frank Reed
The question was asked here yesterday by Joe Hall and there were as many opinions as there are colors in a bag of Skittles but as of this morning the jury is in.
The Twitter Shark Yet to Be Jumped
Update: Add finding lost people to the list.
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