Simmons

Online TV Viewers More Attentive Than Traditional Types

By Doug Caverly - Mon, 01/07/2008 - 3:32pm.

Lots of people use their televisions to generate background noise; rather few folks seem to use their computers for this purpose. You shouldn't be shocked, then, to discover that viewers of online TV shows are a little more tuned-in than their couch potato counterparts.

News Tags: Advertising, Online Television, Simmons

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