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Shopping Campaigns Articles

Here’s A Closer Look At How To Use Google’s New Shopping Campaigns Here’s A Closer Look At How To Use Google’s New Shopping Campaigns

Google is really pushing the Shopping Campaigns. The company just announced AdWords API support as well as beta support in DoubleClick Search (part of the Commerce Suite). Now, they’ve uploaded an hour-long hangout discussing the campaign type for those looking …

Google Adds Shopping Campaign Support To Doubleclick Search Google Adds Shopping Campaign Support To Doubleclick Search

As reported earlier, Google has added support for Shopping Campaigns to the AdWords API. The company has also now announced that DoubleClick Search is getting beta support for Shopping Campaigns as well. This is part of the Doubleclick Search Commerce …

AdWords API Gets Support For Shopping Campaigns AdWords API Gets Support For Shopping Campaigns

Google announced that the AdWords API is now available for all Shopping Campaigns to help you create and manage them at scale. The company says it is currently working with external agencies and search management platforms to add Shopping Campaign …

Google Announces Worldwide Availability Of Shopping Campaigns Google Announces Worldwide Availability Of Shopping Campaigns

Back in October, Google announced a new kind of product listing ad campaign: shopping campaigns. The company said on Tuesday that these are now available to all advertisers around the world. The campaign type is designed to let advertisers manage …

Google Launches New PLA Campaign Type: Shopping Campaigns Google Launches New PLA Campaign Type: Shopping Campaigns
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The entire Google Shopping experience is based on Google’s product listing ads (PLAs), and now Google has introduced a new campaign type for PLAs called “Shopping campaigns”. Here’s a look: “Shopping campaigns streamline how you manage and bid on your …