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Session Articles

Nokia 2015

This week I participated in forward looking internal seminar at Nokia hosted by CTO Yrj Neuvo.

Search Champs Non-NDA Session

I’ve seen some great stuff at Search Champs, and heard some even better ones (for instance did you know that ________ rumor is completely accurate, and that _________ happened because ________ said ________?)

Steve Gillmor Wants Attention

ZDNet International contributing editor and AttentionTrust.org president Steve Gillmor spoke at San Francisco’s Syndicate Conference on attention and its worth online.

More Linking Strategies To Consider

In my previous write-up, I discussed how linking past the homepage is an extremely important aspect of any link campaign. In this portion, I am going to focus on additional strategies and tips, which were provided during the Linking Strategies portion of the Chicago SES conference.

Learning Links: Schools In Session At SES

The “Link Building Basics” session proved Mike Grehan is the professor of SEO-logy in this business. Even though Grehan wasn’t the only speaker in this session, he’s knowledge is phenomenal. He and the others covered a lot of good ground on the important of links to building a site in this class on link building basics.

SES – Managing Your Search Engine Marketing Campaign

I attended the Search Term Research & Targeting session, which featured a Q&A with John Slade, Yahoo! Search Marketing’s director of Product Management.

WebmasterWorld Conference Wrap-up

As a veteran of last year’s San Jose SES, I certainly understand the benefit of conferences when it comes to everything related to search engines including; marketing, optimization, link strategies, and so on. The amount of insider knowledge you are privy to can be incredibly valuable.

Search Engine Strategies Round-up

I spoke at the Search Engine Strategies conference today on a panel called Blogs, Boards, and Posts: Capturing Consumer Buzz Online.

Password Protection with PHP, MySQL, and Session Variables
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One of the great promises that actually came true when our Internet-enabled world reached the twenty-first century is efficient customer-to-business interaction.

Micropersuasion and Blogvertising

How do you know when a meme grows up and becomes simply part of the vox populi …

New Communications Forum: Day 1

From my own perspective, the first day of New Communications Forum 2005 has been an enlightening experience.

IABC webinar on blogging and RSS

Not sure when this was first advertised, but I just noticed on the IABC website that IABC is holding a teleseminar (webinar?) …

Developing State-enabled Applications With PHP

Installment 1

Developing State-enabled Applications With PHP

Search Optimization With Hyphenated URLs
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It’s widely believed that hyphenated urls that include your primary keywords can help you rank higher for those keywords. For my entomological supply site I might create a url like this: Butterfly-Nets.com, especially if I specialize in butterfly nets.

Google’s Promises for the Future

In the days to come Google will be paying closer attention to search engine spam, said Google representative Matt Cutts at Webmasterworld’s Publishers Conference today.

The Fight Over Tight Affiliate Control

Yesterday’s Performance-Based Marketing session at the DMA/AIM net.marketing conference struck quite a passionate debate regarding how much control companies should have over branding and affiliates.

Getting Listed In German Search Engines

How does one get listed in Google.de? If you’re in the US Google will you automatically show up in Google.de? What other German search engines or directories are there for sites who want German-speaking visitors?

Organic Listings Forum

Live at Search Engine Strategies. I just went to the Organic Listings Forum, where we asked questions and discussed techniques related to “organic” search engine listings. The session opened with an audience member asking the heated question: Is Google ranking sites higher that purchase Adwords? This kicked the session into a heated debate, with a panel of experts providing answers.

Creating a Secure PHP Login Script
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Explains how to create a secure PHP login script that will allow safe authentication. Features remember-me function using cookies, validates logins on each request to prevent session stealing.

Using Humor in Your Training Session
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Experienced trainers have an array of tools in their training toolbox that they use when they need to. Some tools, however, are more difficult to use than others. One such tool is humor. Use it wisely and it will enhance your training session; use it improperly and you run a high risk of failure.
You can apply the following humor guidelines when delivering your training session.

An XML-COM+ replacement for the ASP Session object

In order to maintain client session state within a web application that is hosted in a server farm environment a method of storing state must be designed and implemented.