All Posts Tagged Tag: ‘SERPs’
Google announced a new kind of search result called Place Search today. These results can be accessed from the new "Places" option in the left panel on Google search results pages, but unlike many of the other search options available in the panel, Google will actually return you these results for queries automatically, when it thinks you are looking for local information.
Place Search results are marked with red pins, much like you’re used to seeing on Google Maps.
Google is apparently testing a feature in its search results pages that allows users to see full-page previews of sites before they click through to them.
A reporter (I believe she was from AdAge) attending Google’s Q&A about Google Instant pointed out that the new search feature tends to favor big brands. This isn’t really surprising, as it is these brands that are more likely to be searched for most often. After all, they’re big because people know them.
Google is holding an even later today in which it is expected to unveil some new search-related product. Yesterday’s highly publicized Google doodle, which had the Google logo turning into a bunch of balls flying around as your mouse got closer to it, is presumed to be a clue to the new product launch.
Google is reportedly testing a feature that would have search results appear as you type your query, in real-time. You know how suggestions appear as you type? Imagine the entire search results page doing that.
A video has been going around the Blogosphere illustrating this functionality. It comes from Rob Ousbey:
Google’s new SERP design (you know, with the left-hand panel), has created more areas for webmasters to focus their SEO efforts on. While most of the options available here have been available for quite some time, they are now in the user’s face and they will be used more.
Has the new user interface affected your traffic? For better or for worse? Tell us.
Last year at its Searchology event, Google introduced Google Squared, the company’s Labs project aimed at building collections of facts from the web for any topic specified by the user. A year later (to the day), Google announced that Squared is already being integrated into its search engine.
Now that the masses have access to Google’s newly redesigned results pages, it’s time to consider this in an SEO light if you have not already been considering it.
How do Google’s New SERPs Affect SEO? Comment here.
We’re living in an increasingly open and revealing world where people are eager to tell you where they are, where they’ve been, and where they’re going. Not everyone is so eager, but location-sharing is a rising trend that is not to be ignored. Naturally, the phenomenon will have a growing impact on search.
There is still plenty of room for conversation about what location means to search. Tell us what you think.
Google has a couple new elements going on in its results pages. The first one is the addition of brand links for some queries. For example, if you search for "watches" you might get links for Citizen, Nixon, Rolex, Omega, and Fossil. Or if you search for "footballs" you might get links for Wilson, Nike, Rawlings, Spalding, and Dallas Cowboys.