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Semantic Articles

Semantic Web for Toddlers

You may have noticed that it’s been a while since I’ve posted anything to my blog. Well, I’ve been in firefighter mode at work and honestly haven’t had time to give much insight on the current events affecting the search / marketing industry.

The Semantic Web

Semantic: “Part of the structure of language, along with phonology, morphology, syntax, and pragmatics, which involves understanding the meaning of words, sentences, and texts.” Google define:semantic

Inappropriate Website Promotion Methods

The list of dubious means of search engine optimisation lengthens year on year. In theory, of course, we could all employ such means, but there are ethical issues to be tackled. And even if we ignore fair-play principles for a moment, it’s worth pointing out that cheap, scam-like promotion methods usually look cheap and scam-like, annoy Internet users and have a short lifespan because counter-measures are created.

Google Algorithm Clues?

In an effort to impress job-seeking scientists with the quality of their intellectual community, Google recently published some of the academic papers written by their search scientists.