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All Posts Tagged Tag: ‘search’

Yahoo Does Some New Search Personalization

Yahoo announced that Yahoo Search is now showing personal results for signed-in users, which include upcoming flights, events, and packages. This is across mobile, tablet, and desktop. You can type “package,” or a store’s name, and you’ll see details at the top of your search results. You can search for “events” and get info or download tickets for approaching events. …

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Yahoo Is Doing Better In Search Than Display

Yahoo came out swinging with its third quarter earnings report and conference call on Tuesday, posting solid results ahead of analysts’ estimates. One particularly noteworthy takeaway was that the company’s search advertising business brought in more money than its display business. This is the first time this has happened since Marissa Mayer took over as CEO. Search revenue excluding traffic …

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Netflix Launches New Mobile Search Experience

Last month, Netflix launched a new search experience for its website, which included an “instant search” tool to give users quicker access to titles and actors. Over the weekend, the company announced a new search experience for mobile and tablets. They already began rolling it out to Android devices, and said an iPhone update would follow. The company said in …

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Bing Gives Image Search A Makeover

Microsoft announced that it’s rolling out a new user experience for Bing Image Search, which adapts based on query, resolution, and interaction. Here’s what it looks like: Image results will now expand to the full width of the screen, and will include exploration suggestions dynamically according to screen resolution. “This means an uncluttered first page where images are the hero. …

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Netflix Unveils Instant Search Feature

Netflix announced the launch of a new search experience for its website, which includes an “instant search” tool, which gives users faster access to titles as well as actors. The company explains in a blog post, “For the new search experience, we use lush cover art that delivers a more visual presentation across the page. As you start typing your …

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Google Launches Callout Extensions For AdWords

Google announced a new ad extension for AdWords called callout extensions, which allow businesses to add text highlighting specific info about their products and services. You can use the extensions to draw attention to important details about products or highlight what makes you stand out from your competitors. “Callouts can also be used effectively in combination with other ad formats,” …

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Dropbox for Android Gets Better At Search, Adds Document Previews

It appears to be a good day for Android users in terms of getting better search features in third-party apps. As reported earlier, Tumblr has improved its search experience on Android. Now, Dropbox has launched an update for its Android app, adding document previews and a redesigned search experience. The company says it’s now quicker and easier to get to …

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How Pinterest Is Thinking About Search

Most people probably think about Pinterest more as a social media site/app than a search engine, but search is increasingly the direction it is moving in, which not only makes sense for its loyal user base, but also as a monetization strategy as it gets going with its Promoted Pins ad product. Pinterest, lets you connect with friends, and that’s …

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History of SEO: Evolve or Die. 24 years in 4 minutes.

Remember when Netscape Navigator and Ask Jeeves ruled the roost? Here’s a 4 minute throwback of how search engines have changed in the last 24 years. Learn how smart marketers figured out how to evolve with the changes. Courtesy of Customer Magnetism

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Report: Paid Search Saw Record CTR In Q2

Kenshoo released some new research looking at search and social advertising spend in Q2, finding that paid search delivered an all-time high click-through rate, and that Facebook ads continue to experience rapid growth. According to the firm, social advertising volumes spiked as new advertisers entered the market, testing ad solutions and audience targeting methods. Social ad spend increased 51% year-over-year …

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Imgur Uses Tagging To Improve Search Experience

Imgur just announced some new search and discovery features, which pull what it says is the best and most relevant content out for each user on a personalized basis. Over 1.5 million images are uploaded to Imgur every day, so you can see why discovery tools would be helpful. CEO Alan Schaaf says, “We’ve grown so quickly, and it’s critical …

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Google Glass Was Made For Search

Babak Parviz, known as the creator of Google Glass, who led the project until Google replaced him with Ivy Ross recently, spoke at the Wearable Technologies Conference this week. He told attendees that Glass is only one answer to what the next mobile platform could be, following smartphones and tablets. Remember, this is the guy who talked about some pretty …

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