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Revenue Articles

Twitter Secures One Billion Dollars In Funding

So it looks like Twitter has entered some rarefied air for sure. According to ReadWriteWeb and TechCrunch the micro-blogging juggernaut is moving into an exclusive club by securing a new round of funding ($50 million) based on a valuation of $1 billion (yup, it’s a b). No doubt, this will begin to stir the supporters and detractors alike.

Test Landing Pages for Big Impact on Bottom Line
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Landing page optimization and multivariate testing are two elements of online marketing that go together, and can make a world of difference when it comes to revenue. It’s a simple concept. Test different versions of landing pages, and tweak them based on what works.

While the concept behind testing and optimizing is simple in theory, the results that can come with enough attention to these things, can have a tremendous impact on a business’s success.

Twitter Rolling Out Commercial Accounts

Since Twitter is getting itself back in the industry news with trademark travesties, DDoS attacks and some sideways competitive compliments it makes sense that the conversation turn to the R word: revenue.”"

Smaller Circulation Newspapers Hanging In There

If you work for a smaller paper or you have a favorite local paper that you simply don’t want to see fade into the sunset this is OK news. I can’t honestly say that there is real good news. It’s about the newspaper business after all.

Biz Stone Talks About Driving Revenue For Twitter

With Facebook talking about reaching their lofty revenue goals for 2009 you would have to suspect that Twitter has to address the issue as well. Bloomberg reports today that Twitter is planning to show revenue in 2009 from clients like Dell, Whole Foods and Starbucks.

Quarterly Ad Revenues Drop 5%, Minor Setback Or A Sign Of Doom?

While other advertising verticals saw recent declines in growth, it seemed as if internet advertising would continue to be invincible. Well, it looks like the kryptonite just caught up with our Superman.

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers just released new U.S. quarterly numbers showing a 5% decline compared to the same period in 2008.

Newspaper Ad Revenue Drops By $2.6B In Q1 2009

Yup, that’s a B as in billion. Just when you think the newspaper industry can’t take another hit it gets hit with a haymaker. According to TechCrunch, the Newspaper Association of America reported a 28.28% year over year in Q1.

Trademark Owners Up In Arms With Google’s New Policy

 The online world is noisy enough as it is. Everyone is trying to get everyone’s attention to sell whatever it is they have.

Microsoft Reports Quarterly Year-to-Year Revenue Drop For First Time In 30 Years

Microsoft reported its first ever year-over-year quarterly drop in revenue, in its entire 30-year history!

I’ll let that sink in for a second.

In its three decades of existence, Microsoft had never before seen a year-over-year quarterly drop, so if you needed a sign of just how bad this recession is, this is it!

YouTube Has More Expenses Than Revenue

First, the good news. YouTube is the most popular video site on the Internet. They’ill make $240 million in revenue. They just signed a deal with Disney to help bring in that money.

ExecTweets Provides Revenue To Twitter

Well, Twitter is making more noise by getting Microsoft to spend money with them for a sponsored page called ExecTweets exectweetaccording to Peter Kafka at All Things Digital.

LinkedIn Stands Out in Terms of Revenue
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LinkedIn is a social network that often gets lost in the shuffle with greater attention being paid to Facebook and Twitter, but LinkedIn is making money focusing on its niche of professional networking.

Marketing Shift, which notes that LinkedIn just came off its most successful quarter yet, takes a look at the network’s "three-pronged" revenue model:

Revenue Decline at TheStreet.com
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Between the decline in newspaper performance and the dominance of financial reporting in the news, you would think that online financial publications would be one area that is flourishing in this economic downturn.

News Corp Bleeding Revenue Going Into 2009

Newspapers and traditional media are bleeding profits and jobs. It’s one of the hardest hit sectors, so it’s not as if they couldn’t see this coming. But News Corp’s CEO Rupert Murdoch says it’s even worse than he thought. The company just announced they are writing off $8.4 billion of losses.

Things Are Looking Up For MySpace

Wow, something’s up here—this is the second time this week we’ve written about MySpace.

Apple And Microsoft Earnings Are Near Equal

A friend sent me this link comparing revenue, profit, and cash positions for Microsoft and Apple. I almost fell off my chair when reading this data from Microsoft’s and Apple’s most recent quarterly filing:

How Do You Think Twitter Can Make Money?

There’s a new Viewpoint column about Twitter, over at BusinessWeek. Before I go on, it’s important to note that Viewpoint’s are guest columns, not written by normal BusinessWeek staffers.

AOL Looks to Redeem Some Ad Revenue
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It was recently announced that Time Warner would be selling off AOL split into different sections, with the dial-up business going to one buyer, and the advertising and content part going to another.

In fact, Time Warner reported that AOL’s display ad revenue had dropped a whopping 14% in the quarter.

IAB: US Net Ad Revenues Topped $21B In ’07
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Full year 2007 US advertising revenues exceeded 2006 by 26 percent, hitting a mark of $21.2 billion last year.

Adobe Achieves Revenue Record

A good nine out of ten recent stock-related stories have been negative; words like "decline," "sink," and "plummet" are getting used a lot.  Adobe’s bucking the trend, though, with a late and quite positive fourth-quarter financial report.

Mobile Music Revenue To Reach $11 Billion
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Spending on mobile music is on track to hit $11 billion and account for 30 percent of worldwide-recorded music revenue by 2011, projects Understanding & Solutions.

Mobile music currently accounts for 13 percent of global recorded music revenue. "Alongside online, mobile music is essential to the future of the music industry," says Understanding & Solutions Consultant, David Sidebottom.