Quantcast

All Posts Tagged Tag: ‘Resolution Media’

Report: Twitter’s Ads ‘Consistently’ Deliver Higher Click-Through Rates Than Facebook’s

Resolution Media released a new report looking at social advertising trends, which found that advertisers invested 127% more in Facebook than in Twitter in 2013. The gap could narrow, however, as businesses voice their frustration with Facebook, and Twitter launches more ad capabilities and formats. In fact, according to the report, “many industry sectors” already substantially increased their Twitter investments …

Read More