The New York Times Reader, a piece of software you can download to read the NYT on your PC, came out in beta last fall and I immediately downloaded it for a few reasons — including the fact that I am a geek, a newspaper journalist and a big NYT fan. And I have to admit that it was (and is) pretty slick. Thanks to Microsoft’s presentation software, it replicates the look of a newspaper, but updates itself when connected to the Web, etc.

As a pair of bloggers take their media seats in the highly visible Scooter Libby trial in a Washington federal courtroom, it has been learned that the Associated Press will carry the bloggers’ trial coverage.

Right now search relevancy algorithms are heavily tied to overall authority, but given enough time publishers and search marketers will undermine that measure of relevancy the same way that keyword density and raw PageRank died off.

Seattle was hit bad by violent winds and power outages over the weekend, and Microsoft’s employees blogged their experiences (in many cases only after days of waiting for the power to return). Todd Bishop has a rundown.

As you can see from the graph above, the number of RSS and RSS to email subscribers of Online Marketing Blog has grown substantially since we moved over to WordPress and updated the design.

You don’t create communities in RSS readers. You can’t really engage with readers. You really can’t do anything except consume raw content.

A couple weeks ago I wrote a post talking about how I used my FeedBurner stats to discover that Bloglines and NetVibes were the most popular feed readers used on my blog’s feed (Newsgator was very popular too). Recently, InformationWeek had a great post comparing 2 of those 3 (Bloglines and Newsgator) as well as Google Reader.

Complex sales cycles make the development of multi-modal marketing strategies critical.

Microsoft Live Spaces has something like 75 million spaces, and about 125 million unique visitors a month (at least those were the last numbers I saw shared).

Viewership figures compared to print circulation numbers by Nielsen//NetRatings for the Newspaper Association of America showed significant growth in the percentage of readers turning to the websites of papers rather than the dead-tree editions.

I saw that Dave Winer had created a Facebook group for Scripting News readers, so I signed up for Facebook to join up.

Mozilla’s next incarnation of Firefox, version 2.0, currently in beta, is tentatively due for release on September 26. With that release, expect some nice upgrades to the browser’s RSS and XML reader capabilities, among other functions, that will keep it on par with Microsoft’s Internet Explorer 7.

There are many ways to make your blog a successful one. Blog writers put a lot of work in their writing and for the most part, want readers to visit.

PRNews wants to get its audience to take a look at its newly redesigned website that features content from its newsletters and other material, most of which is accessible only to paying customers.

A new survey of 36,000 blog readers conducted by BlogAds reveals there are different types of blog readers.

The Yahoo Publisher Network blog posted a reminder about its RSS ad program, for publishers who wish to monetize the feeds they provide.

My pappy used to say, “You’ve got to crawl before you can walk.” Ok, I don’t have a pappy, I have a Dad. Truth be told, he never used to tell me that.

As advanced consumer electronics like digital cameras, PDAs, multimedia mobile phones, and similar devices become increasingly affordable to the everyday user, we find ourselves having to keep track of more and more types of technology, which makes keeping all of our devices compatible with each other increasingly difficult.

Those of you who’ve been reading me for a while know that I use an RSS News Aggregator to read many times more blogs than I could read just by visiting them in a browser.

Frank Gruber, the mind behind the Somewhat Frank blog, subjected nine web-based RSS feed readers to a comparison and blogged about the best on TechCrunch.

CNET has details of a new Pew study which suggests more and more people are turning to the internet to get their daily news, thanks in part to the rise in broadband availability.