Sony said today it would launch its eReader along with digital content in new Asia/Pacific markets this year and expand its presence in Europe.

Sony said it will make its Reader available in Japan, China and Australia as well as in European countries including Italy and Spain.

In each country the company said it will work with local retailers, publishers and distributors to introduce the Reader along with local content.

As students begin to reject the Amazon Kindle ebook reader, the idea of ebooks as text books for colleges should start taking center stage. What device or system is going to truly work for busy students who want to use ebooks, but are finding it hard to use them at all on any device?

Amazon apparently has some big plans for their Kindle e-reader and it involves advertising. That’s right, advertising. After all, what would a good book be without advertising, right?

Google is not not not building a social network. Really. They’re not. They’re just adding features to every product ever made to enable you to communicate and otherwise share information among your peer group and store all your information in a centralized place. That’s soooo not a social network, so I don’t need anybody telling me about how Google Reader’s new comment feature shows that they’re a social network.

A code injection vulnerability in Adobe Reader and Acrobat 8.1.2 required a quick fix amid reports of an exploit for it in the wild.

Even though Google has seen the feedback in the Reader support group, and probably read a blog post or three, they are dodging the obvious solution to the question of sharing items.

By this time of year, many ponds have frozen over, but we’ll still use the analogy: is it better to be a big fish in a small amount of water or an average-sized fish in a lot of the stuff?  Jason Shellen seems to prefer the first scenario, as the former Googler has jumped to LiveJournal.

Users of Google Reader now find themselves sharing items with friends through the chat feature in Gmail, aka Google Talk.

This is a cool “little” feature in the latest version of Google Reader. if you subscribe to multiple people’s Shared Items’ blogs (I call that a link blog) it won’t send you duplicate items anymore, but will show you how many people actually linked to it. That’s a KILLER feature. But, what’s next?

The interns are taking over the Googleplex! Seriously, if you want to know why Google is so intent on reaching geniuses at an early age, you need look no further than today’s upgrades to Google Reader.

New features from Google Reader include a process that recommends blogs potentially of interest to the user, based on subscribed feeds and one’s Web History.

I know Google’s been trying to get more involved in the social game, but here are a few suggestions on how they can make the integration a little more seamless, and I’m totally name dropping Mihai Parparita so he catches this one ego surfing.

Currently when you mail yourself something you get this at the bottom of the email

I wouldn’t mind keeping over 200 books close at hand, and I’d prefer not to need a large suitcase to do it.  But Amazon’s new e-book reader is nonetheless looking less and less appealing as the analyses roll in.

Seth Godin: “You won’t find me on Amazon’s new book reader.”

Rex Hammock: “I’d rather have an iPod Touchbook.”

Mathew Ingram: WTF?

Jeremy Toeman: It will fail.

While the new google reader stats are a neat idea, Mashable comes up with a hugely researched piece on why the new Google stats are not entirely accurate. With enough supporting information to make you wonder just how accurate any web based reading system can be against the logs that the server itself is generating.

Google Reader now reports feed usage, and it is being suggested by a prominent Google engineer that you should look at aggregated numbers.

Another tidbit of information about feeds on Google Reader emerged, showing how easy it is to find out how many Reader users have subscribed to a particular feed.

Saving people’s time, money, and the environment, it’s Google Transit to the rescue!  Only the service appears to have left on its Clark Kent glasses – despite officially graduating from Google Labs, the words “Labs” remains on its homepage.

Google’s known for leaving “beta” tags hanging about for long periods of time, but today, the company pulled one of its products out of testing.  Behold: Google Reader is no longer in Labs, and it’s also gained support for a number of new languages.

Late last Friday, Google’s Webmaster Central Blog reported some additional features which included the ability for publishers to see the number of subscribers to their content.

The company that doesn’t leak any information saw a video hit the Internet, with a discussion of Google Reader and potential changes to how people can work with them.

As of today Google Reader, Google’s RSS reader, is search-enabled. This was a long-awaited feature: now you can find posts from any of your subscribed feeds. Hits show up whether or not you’ve read the particular post. As usual with Google searches, you can not find word parts, but full words only, so “ipo” won’t find “ipod” (Gmail contacts search is one of the rare instances where Google returns parts of a word, too).