One of the most cost effective marketing strategies you can utilize is an online newsletter, also referred to as an E-Zine.

At the recent Search Engine Strategies conference in San Jose, many search engine marketers seemed surprised to discover that Yahoo News (http://news.yahoo.com) now reaches a larger unique audience in the U.S. than MSNBC.

JupiterResearch, in a newly released forecast, predicts that online advertising will more than double over the next five years. They predict that the online ad market will grow from $6.6 billion in 2003 to $16.1 billion in 2009.

Lance Armstrong says, “Losing, on the other hand, really does say something about who you are. Among the things it measures are: do you blame others, or do you own the loss? Do you analyze the failure, or just complain about bad luck?”

“I want to sell Arabian back-scratchers online, can I make money doing that?”

“How about selling used celebrity hankies?”

Lets say that you have been given a budget of $10,000 (not including creative costs) to sell a new $800 product or service via direct mail to a relatively cold list. You know that once a new client comes on board they will usually spend another $2,000 with you over the next 2 years.

Where is your businessright now? Is it where you want it to be? Do you know where you want it to be? Do you know what kind of people you want to do business with? Have you thought of how you are going to market to the kind of people you want to do business with?

Have you ever wondered how to get out of a “sales slump”? I think all of us have! One of the most common things we, as small business owners, allow ourselves to suffer through is “narrow mindedness”. We have thoughts about what our product/service is, what it does and who it serves.

Technical support has long been the department in corporations that offers guidance when end-users have difficulty with mechanical or technological processes. Most of us call a tech support department to ask questions about our computer, our VCR, our satellite dish or perhaps our Internet service. For those of you who manage a technical support team, let me make a gentle reminder that tech support should also provide customer service.

Did you know there are three completely different markets on the Internet? There are three sets of people, three ways of viewing advertising, three ways to look at everything. Now ask yourself, do you market to them all?

One of the biggest problems I see with on-line marketers right now is that most people never talk to anyone. They sign up for all of these great tools to produce leads, and expect the tools to close the deal for them.

Let us see what knowledge, skills, talents and strengths YOU require to gain the Winning Edge as you grow in experience and expertise.

Lay all the desktop cords in the United States end to end, and you could circle the earth four times or reach halfway to the moon, according to a study released this week by cordless mouse maker Logitech.

They’re on the web in great numbers, they are your users, and American English is not their first language. They may be across the world or across the street. Who are they? They are global readers, and if you’re doing business on the web, you can’t afford to dismiss them. Global Reach at http://www.glreach.com/globstats/ estimates that 510 million non-native English speakers will be online by 2003. That’s more than half the online population! How can you welcome these global users and make your site easy for them to use? Here are our five writing tips for making your web site universal.

Put your eBusiness experience to work – write an article for WebProNews!

Usually, success in an online business depends upon selling outstanding products or representing really good affiliate plans. But just as important in getting people to buy from you is your business image. In this article we will look at how to define that image and sell yourself to help your potential customers decide to buy your products.

Everything of any great consequence is built on a strong foundation. The world’s most enduring icons of power, prestige, determination and success – the great pyramids at Giza – depend as much on the bedrock beneath them as on the skill of the stonemasons to survive. So it is with all of us.