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Google Invades the Airwaves

Google announced in a corporate blog that it has officially begun beta testing its Audio Ads marketing platform. Earlier this year, the company acquired dMarc Broadcasting as part of its plans to crossover into radio advertising.

November Silicon Valley NewTech Meetup

The November Silicon Valley NewTech Meetup was held at the AOL campus in Mountain View this month with over 100 entrepreneurs, VCs, bloggers, programmers and executives in attendance.

Google Getting Ready For Radio Ads

Back in July, we reported on rumors that Google was preparing to launch AdWords for radio. Now Reuters is reporting confirmation that we will indeed see Google Audio Ads by the end of the year.

Bloggers as Speakers: Talking Business

Bloggers should add speaking engagements to their already growing repetoire of skills. There is no better way to develop a national and international reputation as an expert than sharing your knowledge through the various print and broadcast media.

Cool Listening and Podcastings 3rd Anniversary

I was in the UK at the weekend to organize a couple of things re my move there next week.

Googles Big Deals

Google’s had some big deals the last week, and I’m going to lay them out quickly for anyone who didn’t read about them elsewhere while I was gone.

Google Radio Ads Could Get Personal

On his way to a hot date, Joe Goodguy flips on his satellite radio. A voice comes over the car speakers, “that’s what you’re wearing?” Joe eyeballs his “good shirt” and second-guesses. Voice: “The Shirts Chicks Dig store is two lights ahead.”

Google, XM Partner On Radio Ads

Google will finally give its dMarc acquisition a workout as it disclosed an agreement with XM Radio to provide targeted advertising to its listeners.

New Media Leaking into Old Media

I was poking through the satellite radio stations on my Sirius radio when, whoa, Jason Calacanis’ voice was speaking at Maryam and I over Gillmor Gang. OK, that’s weird.

Countdown to Google Radio

Things have been quiet since Google acquired radio automation firm dMarc in January. At that time, Google laid down just over a hundred million dollars for dMarc, which had already built a successful network of some 4,700 radio stations using its ad scheduling and reporting software.

Google Preparing to Offer Radio AdWords?

TechToolBlog has received a survey request from Google that appears to focus purely on radio ads.

Google Looking into Radio AdWords

Google has invented, innovated on, acquired or purchased a number of technologies over the past two years to bolster its online advertising business. AdWords is arguably the most successful advertising program ever and Google is obviously not content to focus solely on Internet advertising.

Mike Grehan Grills Google’s Matt Cutts

Mike Grehan stalked Matt Cutts for over two years before finally getting him to stay still long enough for an interview.

Podcasting Desktop Radio

Remember when desktop publishing was the next big thing? (Of course not, you’d have to be my age and remember when certain rock formations were born.)

Mark Cuban to Host Radio Show on Sirius

Billionaire tech entrepreneur and owner of the Dallas Mavericks, Mark Cuban, is getting his own radio show, according to the WSJ (sub).

Gaming Sites, Great; PR Sites, No

Public relations, an industry of professional communicators, not only scored at the bottom of all categories in the “Internet Standards Assessment Report,” but also apparently could not copywrite an effective flu shot campaign during an epidemic.

CBS Radio Suing Howard Stern Is A Joke

CBS Radio filed suit today against Howard Stern for $500 million for breach of contract and fraud.

XM Brings Push-Button Buying to Radio

Wow…one of my predications is about to become a reality. Remember back on Jan 18th, I commented on the Google acquisition of a radio ad network…

Imagine if Chevron Had Used a Blog Instead

Listening this morning to a BBC World Service radio interview with Peter Robertson, vice-chairman of the Chevron oil company, I was struck in particular by his commentary about a website where the public can join Chevron in an online discussion about the future of energy.

Finding Community On The Radio Dial

Paul Adams (via Seth) wonders “why radio stations can’t ping you by sms or even phone when they play a song you request.

Email Kills Telegram STOP Few Notice STOP

The Western Union telegram (the singing one, too) is dead. And in case you thought sending telegrams was a means of communication that died with The Three Stooges, or was trapped in Technicolor with Bugs Bunny, you were mistaken. Until last week, Western Union was sending 55 telegrams a day on average.