WebProNews

PRWeek Responds to Fallout

In an impressive move, PRWeek EIC, Julia Hood, responded to the blogstorm of negative coverage about the magazine's edict that PR was entering the 3.0 era.

PRWeek: Industry Enters Age of PR 3.0

Almost within 24 hours of going on record stating that we will (should) not see anyone referring to PR 3.0 anytime soon, PRWeek runs an article about how the industry is entering a new age: PR 3.0. Hat tip to Constantin Basturea.

Shel Holtz on JetBlue's PR

UPDATE:: Jenny Dervin has clarified her comments in a post to the PRWeek blog; thanks to Rob Clark for pointing out in a comment to this post.

PRWeek Releases Annual CEO Survey

I just got word by email that PRWeek has released its annual CEO survey, this year looking less at communications and more at "the issues and information that impact corporate strategy."

Hobson's Upcoming Speaking Gigs and Conferences

There are some great learning and professional development events taking place in Europe during the next few weeks that you might want to consider being part of.

Don't Blame the Client

Several recent news stories make you wonder if unethical PR is the clients' fault.

PR agency opens permanent offices in Second Life

PR agency Text 100 made news today by become the first global agency of any kind to establish a permanent presence in Second Life.

Schwartz Launches New Podcasting Service

Perusing my feeds the other day, I came across a press release from Schwartz Communications announcing the launch of a podcasting service.

Streaming Videos Not the Same as Podcasts

I was intrigued by the PRWeek headline: "Free podcasts become driving force in BMW branding push."

PRWeek Reborn, Facelift Coming

It's no secret that PRWeek is undergoing a redesign, an annoying little countdown teaser has been flashing on the home page for a while now, but from an outsider's perspective, it seems that bigger changes are already a foot; changes in how the publication approaches its content.