MarketingVOX shares details of the 4th Annual PRWeek/MS&L Marketing Management Survey which seems to indicate independent marketing firms deliver better than holding companies.

The blog search engine and the largest independent PR agency in the world will team up to offer blog tools in several languages.

This past weekend, I did something that most normal people do. I met up with some people for a little soiree, then went out to some bars.

When the hockey season began this year – after the lockout – the new salary cap shook up a lot of teams.

It is a self-regarding conceit of journalism that we are the dogs for whom public relations furnishes the lamp posts, says John Lloyd writing in the Financial Times.

Shel Holtz is doing something very interesting, something that every PR practitioner should pay attention to.

The quick answer is, PR helps managers manage when it (1) moves business, non-profit, government agency and association managers away from a preoccupation…

Regardless of the other communication disciplines I have practiced-media relations, financial communications, corporate PR, the list goes on-I have always maintained employee communications as part of my portfolio.

While controversial issues frequently attract attention they can also alienate potential customers.

Back in late December, I wrote a post for my blog about the disagreement between Katie Paine and John Wagner over the value of measuring communication.

There’s a new PR blog in town – Strumpette, described as a naked journal of the PR business.

You know, doing the PR blogger tour – or, well, just meeting other PR bloggers at a few past PR events – people ask me “why are you so hell bent on issues” or “what does it matter” when speaking about PR blogging, and the purity and honesty I demand from myself (at least try) and I demand of others.

As business, non-profit, government agency or association managers, what they’ll tell you they DO know is, “PR is pretty much all about press releases, broadcast plugs, brochures and special events.”

Adrants has a great round-up of the Web Marketing Association’s (WMA) Internet Standards Assessment Report.

Our little PR corner of the blogosphere is awash with opinion about the Wal-Mart/Edelman blogger outreach campaign stemming from a story in the New York Times on Tuesday.

We need to position blogs correctly, now more than ever, as businesses realize their potential….

One of the most interesting things that I encounter in public relations is team building. Not the touchy-feely stuff that you go on goofy retreats for, the team camaraderie building stuff, but on how you build a great team.

The Yahoo! account team over at public relations firm Fleishman Hillard brings us a great example of the impact blogs can have on analyst relations. And since I am no longer at an agency, I have no problems submitting it up for your review.

Part of any good PR person’s job is to stay up on current events. Some may assume this job is even harder with the advent of blogs. While the quantity of content does increase, you can still work smart and not hard to collect and process only the news relevant to you and your target clients/industries.

Sigh, each new PR opportunity always seems to bring us back to one of our biggest problems-measurement.

Intelliseek and Edelman announced a new study on the impact of blogs. The study, “How Real People Are Finally Being Heard,” claims to be the 1.0 Guide to the Blogosphere.