PQ Media Articles

Online And Mobile Ad Spending Reached $29 Billion In 2007

U.S. spending on online and mobile advertising increased to $29.9 billion in 2007, according to PQ Media’s "Alternative Media Forecast: 2008-2012" report.

The firm said 18 digital and non-traditional media segments, accounted for 16.1 percent of total advertising and marketing spending in 2007, up from 7.9 percent in 2002.