WebProNews

Kiptronic Bridges Sponsor-Podcaster Gap

Kiptronic CEO Jonathan Cobb has a history of balancing on the next big wave in audio. Cobb was one of the first to move radio to the Internet in 1996, only to create a geographically distributed real-time Internet radio station in 2000. And now there's Kiptronic, a podcast sponsorship company you're going to hear a lot more about.

Rocketbooming New Monetization Strategies

The most important takeaways from Rocketboom's Andrew Baron's keynote address at the Podcast and Portable Media Expo are that content providers should not only focus on a niche, but should also be audience-centric in their approach to content delivery and monetization.

LibSyn Provides The Podcaster Soapbox

Liberated Syndication is a service that, like many of the other companies at the Podcast and Portable Media Expo, removes the barriers from entering into the podcasting or vlogging world - all the barriers, except, a podcaster's own shyness. The guys that run the company are the antithesis of shy, and will even provide the soapbox on which to stand.

Ron Moore On Podcasting And Battlestar Galactica

The ballroom was standing room only at the Podcast and Portable Media Expo, the crowd was electric waiting to hear from two of their idols; first TWiT host Leo Laporte, and topped off with the executive producer of Battlestar Galactica, Ron Moore, who would speak of being called a "podcasting pioneer," how it started and why he loves it.

The Unkeynote from the Podcasting Expo

It was my first time doing an "unkeynote."

Podcasting Tips, Tricks For Viral Promotion

It's a rare podcaster who would turn down the chance to get new viewers, and most video bloggers are actively trying to expand their audiences.

Why and How To Podcast

Larry LaCost's welcoming smile was the first to greet us when we arrived at the Podcast and Portable Media Expo. A year's worth of podcasting is enough to make Larry a veteran in the industry, though he's been in the news business for a lot longer than that.

"Fossilized Media" Should Take Up Podcasting

A number of print publications are taking up podcasting, and according to Marcus Chan, the multimedia editor of the San Francisco Chronicle, they're wise to do so. Chan spoke openly about the trend at the Podcast and Portable Media Expo in Ontario, California.

Podcasting Could Resurrect Employee Comm

There were so many concepts, and so much information packed into Shel Holtz' presentation on using podcasts for internal communication at the Podcast and Portable Media Expo, that we'll have to save the fanfare and just jump right into it.

Podcasting As An "Investor Relations Tool"

Podcasting is a fine way to communicate your personal thoughts and feelings on any subject. It can also be useful in the business world as an "investor relations tool." A session at the Podcast and Portable Media Expo focused on this application.