WebProNews

Ten Ways To Convince Shoppers To Buy Online

On average, online retailers still only convert two to three percent of visitors into buyers. Though people are buying more online than ever before, that number has remained consistent over the last three years. The three percent conversion average is also consistent across studies by different organizations, according to e-Marketer. That means that 97 percent of shoppers still prefer to buy offline.

HDTV With Mark Cuban

Micro Persuasion: A Conversation with Mark Cuban:

SES: It's Not Persuasion; It's Presence

Our trusty Doug Caverly woke up this morning on California time and hoofed down to the Search Behavior Research track at the Search Engine Strategies conference in San Jose. After grooving a little too much to the Radiohead intro, Doug relays insight from Yahoo's Anne Frisbie.

Podvertising Gives NPR a Boost

National Public Radio, which wholeheartedly embraced podcasting early, is seeing a nice return on its investment.

Imbee - Social Networking for Kids

Imbee has has launched a new social networking site that caters to kids.

Mothers All Over Social Networking

More than any other demographic group, mothers seek out their online peers for support and advice, according to a new report from eMarketer.

Netscape Back with Hybrid Journalism Site

Netscape is back baby and in a big way.

New Social Network for Moms Opens

Someone at the Association of National Advertisers conference I spoke at asked me if social networking was just for kids and teens. It isn't. In fact, just yesterday a new social network for Moms called Mommybuzz opened.

comScore: Social Networking Booming Worldwide

Comscore Media Metrix just released audience numbers for some of the largest social networking sites on the Web.

Google May Acquire Thumbstacks Says Gartner

MarketingVOX is reporting the Gartner Group thinks that Google will likely acquire a web-based PowerPoint-like presentation application, such as Thumbstacks.