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Pay-Per-Action
Google Pay-Per-Action Goes Global
By Mike Sachoff
Google has announced that its pay-per-action advertising beta is now open to international advertisers.
Is Google's Pay-Per-Action a Threat to Affiliate Networks?
By Andy Beal
If you’re reading this post, then you can expect a flurry of news covering Google’s beta launch of its Pay-Per-Action (PPA) product for AdWords.
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