Ask the average person about ads, and they’ll think of television commercials.  Mention computers, and they’ll move on to text ads.  But a new report from Forrester Research suggests that video ads deserve attention, too, because as much as $7.1 billion might be spent on them by 2012.

The number of U.S. adults who are online has increased ten percent in the past year, amounting to an estimated 178 million online users according to a new poll from Harris Interactive.

Five major newspaper publishers may be ready to create a national ad network that will let them keep all of their ad revenue in-house.

I’m a big fan of print and a believer that old channels like print can adapt nicely when new channels come along. It follows that I’m usually pleased to see studies that reinforce the value of print. The new study from the Poynter Institute, however, doesn’t do much for me.

More people are looking to online reviews, which are having a significant impact on their purchasing decision.

Manhattan Research, a healthcare marketing services company, has revealed the latest findings from their Cybercitizen(R) Health v7.0.

Seventy-eight percent of marketers view social media marketing as a way to gain a competitive edge, but only 7.7 percent of online marketing spend goes towards social media according to Coremetrics survey "Face of the New Marketer."

The two-day town hall meeting being held in Washington DC by the Federal Trade Commission had a common theme: avoiding government regulation.

Online retail sales are growing by all accounts—but, paradoxically, this is somehow translated as a negative for the industry, indicating that it’s “immature.”

There is an inherent competitiveness within the media industry, and any given entity goes about its business as though parallel organizations don’t exist – and throwing the competition a hyperlink is tantamount to endorsement. After all, if you sell shoes, you wouldn’t willingly direct customers to another shoe store, would you?

The Newspaper Association of America said 59.6 million people visited newspaper Web sites in July 2007, a 9 percent increase over the same period a year ago.

The bigger Google gets, the more worried privacy advocates grow.  So, in an effort to make its policies and opinions more transparent, the search giant has launched a new “Google Privacy Channel” on YouTube.

The two-day town hall meeting about behavioral targeting, announced amid privacy concerns about Google’s proposed acquisition of DoubleClick, begins today in Washington DC.

In October there were 4,161,700 online job vacancies advertised, a decrease of 108,300 or -2.5 percent from September, according to The Conference Board Help-Wanted Online Data Series out today.

Now there is almost nothing left that you can’t buy entirely online. Autonation is the first to offer this service for buying a car completely over the internet. They are piloting a program that lets customers buy their car online in the Atlanta market with 14 dealerships.

If you are a fan of the NBA but do not have cable than you will be glad to know that you can watch ESPN’s NBA games live online starting this season.

One-third of ecommerce merchants operate on a gross margin of 25 percent or less, according to an Internet Retailer survey conducted by Vovici.

U.S. newspaper and magazine publishers will spend almost $537 million this year to advertise their print and online brands, according to a new report from eMarketer,"Newspapers and Magazine Online: Content Is Still King."

MTV Networks is preparing to launch an online lyric search service in November.

The one thing that’s interesting about Facebook is that it’s really a framework in search of a purpose. What’s not interesting about Facebook is that Microsoft just bought a tiny sliver of it for 240 million dollars.

Non-travel retail sales for the third quarter of 2007 hit $28.4 billion, a 23 percent increase over the same period last year, with sales fueled by demand for video games and their related consoles and accessories.