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Online Publishers Association
Time Spent With Online Content Reaches Record High
The Online Publishers Association (OPA) announced toady that time spent with online content reached a 2008 high in October, according to its Internet Activity Index (IAI).While time spent with content jumped in October, share of time spent with ecommerce hit an all time low. The OPA launched the index over four years ago, it measures the amount of time consumers spend online each month with ecommerce, communication, community, content, and search.
Online Publishers Association Relaunches Site
By Mike Sachoff
The Online Publishers Association, a nonprofit trade group, has relaunched its Web site to create a better destination for research, news and commentary related to online media.
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