WebProNews

Online Holiday Shoppers Less Satisfied

Customer satisfaction with the online retail during the 2007 holiday season fell slightly from last year, according to the Holiday 2007 edition of the ForeSee Results Top 40 Online Retail Satisfaction Index.

Price Drives Online Holiday Shoppers

Price and free shipping are on the minds of online holiday shoppers this season. Forty-three percent said price was the most important factor and 18 percent cited free shipping, according to a recent survey by Synovate of Chicago for Guidance.

Web Retailers Keep Holiday Shoppers Merry

Holiday shoppers report higher satisfaction with the online shopping experience this week compared to both last week and last year, according to the ForeSee Results Holiday Retail Benchmark.