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Omniture Articles

Seven Ways To Better SEM

Business optimization software company Omniture now offers a free guide to improving a website’s search engine marketing in seven steps.

Omniture Files For IPO, Goes Quiet

The web analytics company submitted form S-1 to the Securities and Exchange Commission in early April announcing their intent to go public.

Omniture Introduces Search Engine Bid Management and Optimization

Omniture, the largest provider of on-demand web analytics, today publicly announced Omniture Search Engine Manager, a true breakthrough for search engine bid management and optimization that represents the next phase in the evolution…

First Web Analytics Best Practices Group Launched by Omniture

Omniture launched the industry’s first-ever web analytics Best Practices Group, chartered specifically to enable customers to realize the full potential of their web analytics implementations, through customized training, hands-on support, and innovative application of best practices and principles.

Omniture to Provide Web Analytics for AOL

Omniture today announced that America Online has selected Omniture’s state-of-the-art hosted web analytics solution SiteCatalyst to provide analytics across all of AOL’s worldwide properties and services.