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OgilvyOne Worldwide CEO Hails Digital Marketing
By Doug Caverly · August 11, 2009 · 1

Brian Fetherstonhaugh, the chairman and CEO of OgilvyOne Worldwide, gave a presentation at SES San Jose today titled "The Adaptive CMO: A New Paradigm for Digital Marketing." In it, Fetherstonhaugh stressed that marketers do indeed need to get online.

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