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ODP Articles

DMOZ Delisting Sites For Sale?

It’s not clear if it’s a new policy or a glitch, but some webmasters are upset as it appears that the Open Directory Project (ODP) is delisting sites that post their links in the Marketplace (for sale) section.

You Down with ODP?

In a recent Matt Cutts blog post (for the unaware: Matt Cutts is a Google engineer, one relatively famous in this admittedly rarified subsphere of society) the great sage introduced the META “NOODP” tag, and how it can help webmasters control, somewhat, the appearance of their results in Google.

Google: You Can Say No To ODP

Some website owners would prefer the snippet accompanying their organic listing in Google search to not come from the Open Directory Project.

MSN Search ODP Opt-Out Option

MSN search has introduced an Open Directory (ODP or DMOZ) opt-out meta tag allowing webmasters and search marketers the option of preventing an erroneous or miswritten Open Directory description from appearing as part of MSN search results.

Trouble at the ODP

The Open Directory Project is the largest human edited directory of web sites and documents existing online at this time. While many search engines such as Google, Yahoo, Ask and MSN maintain larger databases of electronically spidered sites, the volunteer editors at the ODP read, sort and classify all submitted content before it is added to their search-database.

Internet Directories See PageRank Removed

Internet directories function in a way similar to a university’s student directory or a telephone directory: it gives site owners a service that can bring exposure to their web site.

Google Signaling The Decline of ODP?

Google moved the ODP off the front page, causing a bit of a stir in forums and articles around the web. Is this a big deal, and what does it mean for webmasters?

Low Cost Web Site Promotion For Small Businesses

Promoting your small business website in the search engines can be a daunting task. Use of free submissions and link popularity is a good starting point for your website promotion campaign.

Low Cost Web Site Promotion for Small Business

Promoting your small business website in the search engines can be a daunting task. Use of free submissions and link popularity is a good starting point for your website promotion campaign. Start with the basis of good search engine and directory listings. Make sure you read and follow each search engine and directory’s rules for submissions. Before making submissions, always verify that all your website links and pages work, with no pages “under construction.”

How to Optimize for the Open Directory Project

As the Internet and search technologies mature, one thing remains clear – Internet search is most effective when the user is presented with a hybrid of results from a spider-based search engine and a human-edited directory. My conversation with Chris Tolles of the Open Directory Project shows that he firmly understands the importance of having both crawler-based search services and human-edited directories. The bottom line is that search engine marketing does not work if one or the other is ignored; therefore, it is important to focus search-positioning campaigns on both. The blend in fact benefits the user and the search engine marketer.