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Nielsen Online
Nielsen: Total Searches Dropped In August
Nielsen Online has released data regarding the August search market, and certain persistent trends were defied in small ways. But a really interesting deviation popped up as the overall number of searches fell.
Report: Facebook Making Gains On MySpace
Nielsen Online has released some new numbers concerning social networks, and things aren't looking too great for MySpace. While the News Corp property is still ahead of Facebook in terms of unique audiences and the length of users' sessions, the one stat has leveled off and the other has fallen.
Fans Flock Online For Olympic Coverage
With the first week of the 2008 Beijing Olympics completed, Nielsen Online has released a report on how fans around the globe used the Internet to follow the games.Fans in 10 countries visited Beijing2008.cn, the official web site of Beijing games, at a rate of 930,000 per day, with traffic surpassing one million unique visitors on a number of days, as they searched for Olympic results, news and video.
Online Olympic Traffic Favoring Yahoo Over NBC
Numbers reflecting traffic to NBC's Olympics-related sites have been released, and despite protests about Tibet and time delays, they're looking rather impressive. The one problem, as far as NBC's concerned: Yahoo's numbers appear to be even better.
Phelps Creating Online Buzz
U.S. swimmer Michael Phelps is having success in the Beijing Olympics that has led him to be the most talked about Olympic athlete on the Internet according to Nielsen Online.
Online Presence Vital For Offline Retail
The Internet plays an increasingly essential role in retail for brick and mortar retailers, even for purchases made in-store according to a new survey from Nielsen Online.People who had recently made consumer electronics purchases in a brick and mortar store, 80 percent bought from a store whose Web site they visited first. In addition 53 percent purchased from a retailer on whose Web site they had spent the most time.
Google News Experience Slow Growth?
The New York Times says that Google News, Google’s semi-automated mainstream and blog news indexing service, is experiencing slow growth: ... traffic growth is sluggish. With 11.4 million users in May, Google News ranked No. 8 among news sites, far behind Yahoo News, which was No. 1 with 35.8 million visitors, according to Nielsen Online.
Gadget Fans Seen As Leaders
By Mike Sachoff
Avid fans of technology are more assertive and are likely to be leaders according to a recent online study from Mindset Media and Nielsen Online.The study looked at the characteristics of 25,000 U.S. adults and found fans of technology scored higher in personality traits such as leadership, dynamism and assertiveness but had low levels of modesty. According to the study, these traits are not driven by age, gender or income.
Month-To-Month Facebook Traffic Falls By Ten Percent
By Doug Caverly
Earlier this year, several research companies recorded a decrease in traffic to Facebook, and all sorts of people began to characterize the site as a passing fad. Then it turned out Facebook had experienced similar dips before, and the talk subsided. This time, Facebook might not be so lucky.
Wikipedia's Five-Year Growth Figure Almost 8,000 Percent
New stats show that Wikipedia isn't growing nearly as fast as it used to. The number of unique U.S. visitors to the site increased by an amazing 7,900 (or so) percent over the last five years, however, and Wikipedia seems to owe search engines for its continuing popularity.
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