Nielsen Online Articles

Nielsen Stats Put Google Up, Yahoo Down
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At some point, we’ll be able to start recycling these reports; "Google is ahead" can only be said so many ways.  February wasn’t too routine, though, as Nielsen Online reports that Google gained 1.8 percent market share in comparison to its January standing.

Newspaper Web Sites See Record Traffic

Monthly unique visitors to newspaper Web sites averaged 62.8 million in the fourth quarter of 2007, setting a record according to a new report by Nielsen Online for the Newspaper Association of America (NAA).

Average monthly unique audience figures for newspaper Web sites grew by more than 3.6, an increase of more than six percent over 2006 numbers. Unique visitors in the fourth quarter represented a nine percent increase over the same period a year ago (57.6 million).

Are the Online Video Rise and Writers Strike Really Related?

There’s just something not quite right about the suggestion that online video watching is growing rapidly because of the US writers’ strike.

The BBC has data from Nielsen Online and Pew Internet Project which points to an unusual jump in online video viewing in the past two months.

Nielsen Releases November Search Data

Just in time for New Year’s Eve (or the weekend before it, actually), Nielsen Online has good news for Google: between October and November, the search giant’s market share went up by about 2.2 percent.