WebProNews

Kids Spending More Time Online

In May, children aged 2-11 consisted of nearly 16 million, or 9.5 percent of active Internet users, according to a new report from Nielsen Online.

iPhone 3GS Drives Blog Buzz In June

Apple was the top hardware manufacturer site in May 2009, with 55.7 million unique visitors and an average time spent per person of 1 hour and 14 minutes, according to a new report from Nielsen Online. Excitement surrounding the new iPhone 3GS sent blog mentions up 1,226 percent week-over-week on June 8, the day of the announcement. After the initial announcement, buzz dipped but picked up again after the phone became available on June 19, with blog mentions more than doubling compared to the prior week.

Hulu Continues Rapid Growth

Update: Hulu is reportedly critical of the latest ranking it has received from Nielsen Online. Nielsen reported 8.9 million visitors to Hulu in March, while comScore said there were 42 million. There were 373 million videos viewed on Hulu in April, up from348 million in March. Even though the number of videos viewed was up, Nielsen said unique visitors to Hulu had declined from 9.5 million in February to 8.9 million in March to 7.4 million in April.

UK Report: Top 10 Brands Account For 45% Of Web Time

The ten most heavily used Web brands in the UK have it pretty good.  Insanely good, as a matter of fact.  A new report from Nielsen Online indicates that these ten brands (which were looked at along with 7,625 others) account for 45 percent of all UK Internet time.

CBS Interactive Properties Growing Fast

CBS Interactive appears to be in rather great shape.  A report from Nielsen Online documented traffic trends for many of its properties during April, and increases of more than 20 percent were common across the board. 

YouTube Still Dominating the Online Video Picture

Nielsen Online has released online VideoCensus data for the month of March. YouTube not surprisingly, is still on top in both total streams and unique viewers. The ranking of brands by total number of video streams goes like this: 1. YouTube (5,479,609) 2. Hulu (348,520) 3. Yahoo! (231,795) 4. Fox Interactive Media (207,528) 5. Nickelodeon Kids and Family Network (196,160) 6. ABC.com (176,931) 7. MSN/Windows Live (168,907)

Microsoft Makes Progress In January Nielsen Report

Nielsen Online has announced the January search share rankings for the U.S., and, well, you know the drill: Google's first, Yahoo's second, and Microsoft's third.  But there were slight twists this time in that Google didn't make much headway and Microsoft achieved some solid gains. 

Top Newspaper Sites Get Boost In Visitors

There was a 16 percent year-over-year increase in unique visitors to the top 10 newspaper Web sites, growing from 34.6 million unique visitors in December 2007 to 40.1 million in December 2008, according to Nielsen Online.NYTimes.com was the top online newspaper in December 2008, with 18.2 million unique visitors. USATODAY.com took the number two spot with 11.4 million and washingpost.com landed in the three spot with 9.5 million unique visitors.

Holiday Shoppers To Spend More Of Their Budgets Online

More people will continue to choose to buy their gifts online this holiday season, citing convenience, time saving and price as the primary reasons for shopping on the Internet, according to a new survey from Nielsen Online.More than half (53%) of consumers say price is the reason to buy online, compared to 46 percent last year. Convenience is also a major factor for shopping online with 76 percent of consumers citing the ability to shop 24 hours a day and 74 percent saying it saves them time when they shop online.

Kids See Less Online Ads Than Adults

Younger Internet users between the ages of 12-17 years old are accustomed to less online advertising on the Web sites they visit than adults of all ages, according to a new report from Nielsen Online.An analysis of online advertising clutter found that Internet users 65+ were exposed to the most clutter, while children 2-11 experienced the least.Since Web sites geared towards children have little to no advertising, it is not unusual that the youngest Web site visitors are usually exposed to a low level of advertising clutter.