A website is great to have for residual income, for presence, to have a place called home on the internet. I admit I love it. Instead of hunting for sites to host my pictures and software for free, I have a place and it is all mine. But nothing beats eBay for instant, in your face sales.

1. What is a niche?

A niche fills an unmet customer need. Niches are at the heart of every successful industry, business, product, or service.

Niche marketing is the opposite of mass (general) marketing. It targets specific people with specialized needs.

Niches build industries, businesses and jobs.

Having a niche is the only way to eliminate direct competition.

What is your target market? When I ask business owners that question I usually hear something like…

Does your web site target a particular market? Is it geographic or demographic? Male or female, young or old? Business or consumer?

I know we hear this everyday, “You must have a narrow niche –the narrower the better. Focus in like a laser”.

To READ about niche marketing is one thing; to SEE IT IN ACTION is, well, electrifying.

Are you one of thousands of struggling entrepreneurs scared to overprice your products? Now, you can stop peddling your wares for pocket change, and learn to raise the price of your products inconspicuously, (or price a new product higher initially), to actually INCREASE your income.

The following 7 tips will help get you on your way:

Realize that there ARE going to be several people that will reject your high(er) prices.

A niche is something that sets your business apart from your competitors. To compete with other businesses nowadays, especially online, you need a unique niche. Just make sure your competitors are not using the same niche. Below are twelve ideas you could use to create an order pulling niche.