The social network known as “Multiply” isn’t quite living up to its name – the implication is that there would be some sort of exponential growth.  But Multiply’s still doing quite well, and with a fresh $16.6 million in its corporate pockets, it’s liable to do even better in the future.

As I’ve seen more and more social networks launch, there definitely seemed to be an evolution happening.

Members of the Multiply social networking platform will be able to post for free an unlimited number of photos or videos to their places on the site.

Technology available through the Microsoft IP Ventures program will take its first big step onto the Internet in 2006 when Wallop.com officially launches in the social networking arena.

Multiply CEO Peter Pezaris has moved beyond his past of contributing to Xemacs and selling companies to CBS Sportsline to help build a social networking site; we managed to avoid discussion of a certain other social media site in a recent conversation.

Social network Multiply has upgraded the their personal web space service to allow members to upload and share different types of multimedia files including video, music files, digital photos and more.

Social networks like Friendster and Orkut are often viewed with excitement when they are first launched. However, with the proliferation of social network-based services (Yahoo and MSN have each started one), the luster seems to wear off shortly after the public becomes aware of them.

When Thomas Edison’s light bulb finally burned for 45 straight hours he said, “If it will burn that number of hours now, I know I can make it burn a hundred.”

How would you like to exponentially increase your traffic without investing an extra cent on advertising?

Can you summarize how your website is uniquely better to serve the needs of consumers than your competition? If you can, chances are you will see much higher traffic, sales and profits.

You can turn your $200 fee to write a press release into $2,000 to carry out an entire PR campaign simply by convincing clients to invest in campaigns, instead of individual assignments. Campaigns achieve better results and cost less in the long-term for clients, compared to individual assignments. And, of course, as the freelancer, you get paid much more for turning out a succession of assignments that assimilate a successful campaign.

Would you like your marketing dollar to do the work of 2, 5 or 10 dollars?

The big talk on the Internet these days is about “Melissa” and its copycat versions, such as “I Love You.” No, it’s not an adult oriented website or some new software game but a virus. And the devious (or perhaps even brilliant) way it works is that, after opening the email attachment, it sends more virus-infected emails to the first fifty people in your address book without your knowledge.

1) Sell To Existing Customers

Offer your customers back-end products. It is easier to sell to existing customers. If you do not have a back-end product, join an affiliate program. You could offer that product as a back-end offer. Just make sure it’s the right product for your target audience.

1. Use reward programs to keep people revisiting your web site and buying your products. You could reward gifts or discounts for revisiting or buying.

1. Use reward programs to keep people revisiting your web site and buying your products. You could reward gifts or discounts for revisiting or buying.

1. When you make your first sale, follow-up with the customer. You could follow-up with a “thank you” email and include an advertisement for other products you sell. You could follow-up every few months.