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TV Mobile Phone Shipments In Japan Hit 20 Million

Total shipments in Japan of mobile phones compatible with digital terrestrial television broadcast services reached 20 million units for the first time since the service was launched in 2006.The figure was reached in December, due to the shipments of more than 1 million mobiles during the month according to the Telecommunications Carriers Association.

Mobile TV Viewers To Increase

Global annual consumer spending on mobile broadcast TV is expected to surpass $6.6 billion by 2012, according to a new report from Juniper Research.

Mobile TV Popular Among Males

When it comes to the smallest screen, Mobile TV is a hit with males under the age of 35, according to a new study from comScore. The study found that close to two out of three Mobile TV subscribers are male. Mobile TV was found to be most popular among 25-34 year olds, as they have a high level of interest and acceptance of the medium. Forty-six percent of those who currently subscribe to Mobile TV are below the age of 35, and 65 percent are male. Males were more likely than average to have an interest in Mobile TV, while females were more likely to have little interest.