All Posts Tagged Tag: ‘Mobile market’
"Leave no stone unturned" seems to have been added to Google’s list of unofficial mottos. The search giant is now going after a very well-defined (and rather small) portion of people in a certain market with a new version of its mobile YouTube application.
Google, Yahoo, and Microsoft might do well to keep their sights set on the mobile market, according to The Kelsey Group. A fresh report forecasts that U.S. mobile local search ad revenues (along with U.S. mobile ad revenues as a whole) will increase by an astounding amount over the next four years.
CEOs can be terribly stiff, always either reading from statements or phrasing things in the most cautious and neutral way possible. Steve Ballmer doesn’t suffer from this problem, however, and the Microsoft CEO mocked Google’s Android operating system while at an investor briefing in Australia.
A substantial mobile search market has long been incorrectly heralded as something that’s right around the corner. But according to The Kelsey Group, significant progress has been made in the past year, and given another 24 months, the market may finally be ready to materialize in full.
Reports indicate that Motorola may be preparing to lay off thousands of employees, and this doesn’t bode well for all sorts of projects and divisions. However, it seems that Google’s Android is being regarded as a potential company-saver, since it should both survive the cuts and become a central focus.
The Android Developer Challenge has ended, and there’s no doubt that it worked out well for developers – ten teams each received $275,000 awards and another ten got $100,000 apiece. Things seem to be headed in the right direction for Android users, too.
About once a month, Google comes up with some neat new feature for mobile phones. It’s never much compared to certain search and mapping innovations, and the things tend to receive little notice from any mainstream audience. But Eric Schmidt is still betting on mobile in a big way.
A handful of companies may keep a closer eye on cell phone-related news, but once the issue of objectivity is taken into consideration, Nielsen Mobile makes a pretty good judge. And Nielsen Mobile indicates that mobile advertising has reached an important tipping point.
Cellphones can be far too complicated. They fit in your palm and weigh two ounces, yet the instruction manuals resemble short novels. So, with a sort of monkeys-can-do-it simplicity, a new site aims to show users the all-around wonderfulness of Google Mobile.
We’re at an edge and about to go over it, according to Google. Only, at least for people who intend to profit off the mobile market, this is a good transition; the mobile Internet is becoming increasingly popular.
We’ve reached the point at which the average person is sure to own a cell phone. He or she still isn’t too likely to surf the Web with it, however, and he or she is almost definitely opposed to mobile advertising. All of which points to the conclusion that mobile ads won’t take off in the way proponents have predicted.
We’ve discussed cultural differences, censorship, and the lack of a home field advantage – these have all posed challenges to Google in China. It’s now becoming clear that Google will also need to overcome its unfamiliarity with the mobile market to succeed in this country.
Eric Schmidt recently said that he wants Google to be able to answer the question, “What shall I do tomorrow?” That was creepy, yet the company’s latest product should be able to provide a response without bothering the foil-hat types. Behold: a calendar application for mobile devices.
Seven countries in one day – whew, Yahoo oneSearch must be tired. All right, that was a little silly, but the service has been through a lot of launches in recent days, and it’s now freshly available in India, Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.