Ads are a necessary evil when it comes to keeping free apps free. Most developers are pretty cool about it and keep the ad in a low, out of the way place where you can effectively ignore it. Some developers, …

It was recently reported that Apple’s iPhone is now the top seller for Verizon, along with AT&T, and will likely be the same regarding Sprint in time. The huge popularity of smart devices is indicative of the marketing viability of …

People who grow up with mobile technology might not be able to pay attention to anybody else or anything for a sustained amount of time, but there’s certainly one thing they’re noticing when they’re juggling between electronic devices: ads. A …

Samsung’s throwing its hat into the ring of mobile advertising and has announced that it’s partnering with OpenX Technologies, a prominent digital advertising firm. By partnering with OpenX, Samsung’s new AdHub Market looks to develop an ad exchange that will …

According to the latest research from Nielsen, American consumers were least likely to make purchases online after viewing mobile ads. Only 20 percent of Americans owning smartphones made purchases on after seeing an ad. As a comparison, In German, 34 …

Facebook isn’t the only social network looking to better monetize its mobile users. LinkedIn said in its earnings call on Thursday, it will be launching ads in its mobile apps in the future, though it’s not clear just how near …

You probably already know that people are using their smartphones quite frequently and for a growing number of activities.  Some figures have put the ownership of smartphones at 50% for people between the ages of 18-34. It is a bit …

Millennial Media has released its latest monthly SMART report, looking at the mobile advertising landscape. The report looks at the top verticals (six of which had triple digit growth YoY).