All Posts Tagged Tag: ‘microsoft surface’

CNN Talking Heads Use Product-Placed Surface Tablets As iPad Stands

Once again, Microsoft is having a hard time controlling the variables of its product placement. You may have been watching CNN’s election coverage last night. If so, you may have seen a bunch of shiny, new Microsoft Surface Pro 3 tablets resting upright in front of the various commentators. What you may not have seen were the iPads, which the …

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NFL Announcers Keep Calling Microsoft’s Product-Placed Surface Tablets ‘iPads’

Oftentimes, a brand can become so ubiquitous that people stop thinking of it as a brand of a specific product, and instead begin to associate the brand as inherent to said specific product. You probably do it all the time – sometimes without noticing. For instance, in the south, it’s common to call any soft drink a “Coke”. Not just …

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iPad Pro Potentially Hitting Markets in 2014

With the dawn of a new year comes ever-constant speculation from tech websites about what the newest gizmos and gadgets will be for the upcoming year. Thus far, most rumors point toward the excitement of a potential iPad Pro, rumored to be announced in the fall of 2014. The rumors received some credence and legitimacy when Evercore Partners‘s Patrick Wang …

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Microsoft Found Somebody To Buy The Surface 2

Last month, Microsoft revealed the next step in its plan to dethrone the iPad – the Surface 2 and Surface Pro 2. Out of the two, the Surface 2 is the most interesting as Microsoft is distancing itself and the product from the ill-received Surface RT. Some analysts don’t think a rebranding is going to help much either. Despite all …

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Report: New Surface Tablets Won’t Help Microsoft

One week ago, Microsoft announced its updated Windows tablet lineup, the Surface 2 and the Surface Pro 2. The announcement was greeted with little fanfare, but proved that Microsoft is pushing ahead with its tablet plans, despite the failure of the first generation of Surface tablets. The company took a $900 million inventory adjustment in its latest quarterly report due …

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Microsoft Rumored to Ship 3 Million Surfaces Next Year

Earlier this week, Microsoft unveiled its next-generation tablets, the Surface 2 and the Surface Pro 2. The upgraded tablets are relatively conservative improvements on Microsoft’s Surface lineup, and the company did not significantly drop the price of the tablets. DigiTimes today reported that Microsoft is expected to ship a combined 3 million units of its next-generation Surface devices in the …

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Microsoft’s Updated Surface 2 Officially Announced

Though Microsoft was expected to unveil a smaller mini-tablet device at today’s Surface event, in order to compete more closely with popular tablets from Apple, Google, and Amazon. Instead, Microsoft revealed relatively conservative updates to its Surface and Surface Pro tablets. While the Surface Pro 2 will maintain that device’s high $899 price tag, the Surface 2 is the more …

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Microsoft Expected to Announce Surface Mini Tablet

Microsoft’s attempt at a first-party Windows 8 tablet lineup was a failure. A year on from the launch of its Surface tablets, the company took a $900 million adjustment on unsold Surface RT tablets during its fourth quarter. Significant price drops for Surface tablets followed, and Microsoft even took to getting rid of its unsold Surface tablets through its “Bing …

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Microsoft Offering Excess Surfaces to Schools Through Bing

As the price cuts for both the Surface RT and the Surface Pro indicate, the Surface hasn’t challenged the iPad in the way Microsoft hoped it would. In fact, Microsoft announced a $900 million inventory adjustment charge for the millions of Surface RT tablets it now has sitting around in warehouses. The company obviously overestimated the popularity of the Surface, …

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Touchscreen Notebooks Reportedly Languishing

For Microsoft, Windows 8 was supposed to bridge the gap between traditional PCs and the growing tablet market. The operating system was designed to run smoothly on tablets, sporting a tile-based home screen. Microsoft also sold manufacturers on the idea that customers would love the Windows 8 interface so much that they would want touchscreens in both their PC monitors …

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Still Can’t Find A Surface Pro? Check Back Again Later This Week

The Surface Pro is selling out pretty much everywhere. Consumers hoping to grab Microsoft’s latest tablet/laptop hybrids have been met with disappointment after stores across the nation sold out almost immediately. Now Microsoft is working to get more stock into stores by the end of the week, but you still might not get one. In a quick post from the …

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Microsoft Surface Pro May Cause Spontaneous Office Dance Offs

The Surface RT’s ad campaign was defined by one thing – synchronized dancing. It was a little strange considering the ad didn’t even tell the consumer what Surface was or what it could do. It just showed a lot of hip youngsters (and a sweet, old couple) getting down with their new tablet/PC hybrid. People must have liked the ad …

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