First up, Yahoo and IBM have enhanced their joint enterprise search solution, to better compete with Google’s Enterprise Mini.
All Posts Tagged Tag: ‘McClatchy’
Visitors to McClatchy sites will get deals from Groupon that aren’t even available at Groupon.com. These will initially launch in Sacramento and Kansas City, with other regions following over the coming months.
Newspaper company McClatchy said today it is rolling out WebVisible’s online marketing platform to all 29 of its U.S. markets in an effort to boost advertising revenue.
WebVisible says its platform will give McClatchy’s local advertisers a better way to get found in newspaper listings, newspaper websites, search engines, or via mobile phones or navigation devices.
The executives at The McClatchy Company, which owns major newspapers across the US like The Miami Herald, The Lexington Herald Leader, and the Charlotte Observer, didn’t utter the names of their digital demons in their latest earnings report. But it’s funny sometimes how there’s a defining echo between the lines.
Yahoo and 12 U.S. newspaper companies have reached an agreement that expands their partnership by combining newspapers local news and advertising reach with Yahoo’s resources and audience.
The McClatchy Company is the latest newspaper publisher to sign on with the consortium. The group now includes 264 papers in 44 states, along with numerous distribution channels that benefit advertisers, readers and companies that participate.