The executives at The McClatchy Company, which owns major newspapers across the US like The Miami Herald, The Lexington Herald Leader, and the Charlotte Observer, didn't utter the names of their digital demons in their latest earnings report. But it's funny sometimes how there's a defining echo between the lines.
McClatchy, Gannett, and Tribune own parts of the CareerBuilder job listings site, but McClatchy is starting to feel like it's just heard the song stop during musical chairs, and all the seats are taken.
Two significant announcements from Yahoo today.
First up, Yahoo and IBM have enhanced their joint enterprise search solution, to better compete with Google’s Enterprise Mini.
Yahoo and 12 U.S. newspaper companies have reached an agreement that expands their partnership by combining newspapers local news and advertising reach with Yahoo's resources and audience.
The McClatchy Company is the latest newspaper publisher to sign on with the consortium. The group now includes 264 papers in 44 states, along with numerous distribution channels that benefit advertisers, readers and companies that participate.
Some new dealings between newspaper publisher McClatchy and Yahoo will encompass advertising in their partnership; McClatchy had previously made a deal to share international reporting with Yahoo News.
International news items created by McClatchy foreign correspondents will be added as 'Trusted Voices' to Yahoo News.
The McClatchy Company newspaper publishers will partner with WebVisible to add local online search advertising products to the offerings available from its sales force to advertisers.
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