All Posts Tagged Tag: ‘Matt Cutts’
Article updated. See below. I have also posted a new piece based on new information that has come to light.
Facebook took in an estimated $1.86 billion in advertising revenue last year, according to eMarketer, and AdvertisingAge says that the top two advertisers were AT&T and Match.com. Google was number five.
If you’ve ever wanted to have a say in what Google does next, a visit to Matt Cutts’s blog may be in order. This afternoon, Cutts published a post asking readers what actions they’d take as Google’s CEO, and although no official contest is in effect (and Eric Schmidt’s definitely not stepping aside), the question may be more than random link bait.
As usual, Google’s Matt Cutts had some interesting things to say, speaking at Pubcon in Las Vegas.
Google’s goal as a search engine is to provide users with the most relevant results for their queries and the best user experience. For this reason, Google keeps its 200+ ranking factors a secret. While some of them are well-known, others are not, and how much weight each is given is perhaps the biggest mystery.
It’s been a while since we looked at one of the Google Q&A webmaster videos that Matt Cutts does, but I found this recent one particularly interesting, considering the emphasis that has been put on freshness in search engines lately.
How important is freshness to you as a search engine user? Share your thoughts here.
The user question in this particular video says:
Google’s new SERP design (you know, with the left-hand panel), has created more areas for webmasters to focus their SEO efforts on. While most of the options available here have been available for quite some time, they are now in the user’s face and they will be used more.
Has the new user interface affected your traffic? For better or for worse? Tell us.
High rankings in Google search results are coveted by nearly all webmasters, but Google is constantly making changes to keep them on their toes. Actually, Google is said to make roughly one change per day.
One recent change in particular, however, has gotten some webmasters riled up. It’s being referred to as "Mayday," and some claim it is costing them money.
Website owners and bloggers, take heed: you don’t need to stop whatever you’re doing and eliminate all tools, videos, and pictures from your properties. But as soon as it’s convenient, you may want to (re)check how quickly things load, because Google announced this afternoon that it’s begun to factor site speed into its search rankings.
Last year, we saw the emergence of the technology PubSubHubbub, which provides real-time notifications to subscribers of content when there is new content or updates being made. There has recently been talk about Google developing a system that would use this technology it its indexing process.
Do you want your content indexed instantly? Share your thoughts.
In case you missed it, WebProNews streamed a live interview with Google’s Matt Cutts from SMX West in Santa Clara. It’s hard to narrow down the discussion to a singular topic, but here are some of the things touched upon in the video:
Late last year, in a conversation about the Caffeine update, Google’s Matt Cutts told WebProNews that page speed could become a factor Google looks at for ranking search results. His comments received a lot of attention, because Google has never taken this into consideration for ranking websites in the past.