All Posts Tagged Tag: ‘Matt Cutts’

Is Google More Focused On Penalties Or Positive Features?

While it’s nothing new, a lot of webmasters are frustrated with Google for penalties their sites have received. The recent attack on guest blog posts has sparked a whole new round of outcries. Google says, however, that it tries to focus more on proactive and positive features, and less on penalties. You wouldn’t know that to read conversations that are …

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Cutts On How Google Views “Sister Sites”

In the latest “Webmaster Help” video from Google, Matt Cutts takes on the following question: Is there any way Google identifies “sister” websites? For example, relationships between eBay.co.uk and eBay.com? Does linking from one to the other taken as paid or unnatural? And I’m strictly talking about good, genuine ccTLDs for businesses? “It is the case that we try to …

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PSA: The Topics You Include On Your Blog Must Please Google

Have you thought about branching out in different directions for your blog content? It might not be a great idea if you’re worried about staying on Google’s good side. No, it would appear that you need to stay focused on what you’re already known for, or at least stay within the confines of what Google thinks your site is supposed …

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Matt Cutts Gives SEO Tip For Disavow Links Tool

Google’s Matt Cutts randomly tweeted a tip about the Disavow Links tool. Don’t delete your old file if you upload a new one because it “confuses folks,” and the last thing you’d want to do is confuse Google if you’re trying to fix problematic links. Here’s what he said exactly: Quick SEO tip: no need to delete your old disavow …

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Cutts On Determining If You Were Hit By An Algorithmic Penalty

If you’ve ever lost your search engine rankings to a competing site, you may have wondered if you were suffering from an algorithmic penalty from Google or if your content simply wasn’t as good as your competitors’. You’re not the only one. Google’s Matt Cutts takes on this question in the latest “Webmaster Help” video: How can you tell if …

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How Googlebot Treats Multiple Breadcrumbs On E-Commerce Pages

Google has a new “Webmaster Help” video out about e-commerce pages with multiple breadcrumb trails. This is the second video in a row to deal specifically with e-commerce sites. Last time, Matt Cutts discussed product pages for products that are no longer available. This time, he takes on the following question: Many of my items belong to multiple categories on …

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Google Takes Action On Guest Blogging

Google has been warning webmasters about guest blogging for quite a while, but now, the search engine is getting serious. Will going after “guest blogging networks” improve Google’s search results? Let us know what you think. Head of webspam Matt Cutts tweeted early Wednesday morning that Google has taken action on a large guest blog network, and reminded people about …

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What You Should Do For Google On Product Pages For Products That Are No Longer Available

Google has a new “Webmaster Help” video out, which many ecommerce businesses may find useful. Head of webspam Matt Cutts discusses what to do on your product pages for products that are no longer available. Specifically, he answers this user-submitted question: How would Google recommend handling eCommerce products that are no longer available? (Does this change as the number of …

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Google Takes Action On More Link Networks

In case you haven’t figured it out by now, Google is going after link networks, and taking action on them frequently. It’s not a good time to be involved with one, especially in Europe. Matt Cutts said this today on Twitter: Today we're taking action on a German link network (efamous) and a German agency network that violate our guidelines. …

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Google: Go Ahead And Disavow Links Even If You Haven’t Been Penalized

Google suggests you go ahead and use its Disavow Links tool if you know of bad links you have out there, even if Google has not penalized you. If you only have a couple, don’t worry about it, but the more you have, the more you’ll want to do it (again, according to Google). Here’s what Google’s head of webspam …

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Google Is Working On The ‘Next Generation’ Of Panda

Google’s Matt Cutts spoke at the Search Marketing Expo on Thursday, and reportedly said that the search team is working on the “next generation” of the controversial Panda update, which will be softer and more friendly to small sites and businesses. Do you expect Google to really be more friendly to small sites? Let us know in the comments. Barry …

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Matt Cutts On How To Get Google To Recognize Your Mobile Pages

Google has a new “Webmaster Help” video out. This time Matt Cutts discusses optimizing for the mobile web. Specifically, he takes on this submitted question: Is there a way to tell Google there is a mobile version of a page, so it can show the alternate page in mobile search results? Or similarly, that a page is responsive and the …

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