WebProNews

Google Adwords Expanded Broad Match

Be careful when using broad match keywords in a Google adWords campaign.

Seven Good PPC Habits Has One Surprise

John Ellis' list of the Seven Habits Of Highly Effective Pay-Per-Click Advertisers includes one that runs counter to the promises made by many SEMs.

Google & Feedburner - The Good & Bad

Rumours have been surfacing for the last few days that Google might be buying FeedBurner for around $100M.

Yahoo Sumo Wrestling

For Earth Day, Yahoo encouraged their employees to help conservation, to drop their usage of non-renewable resources by 20%.

Google AdWords Broad Keyword Matching

Google AdWords provides four keyword matching choices, “broad”, “phrase”, “exact” and “negative”.

Yahoo Plays The Match Game With SEM

There are a couple of ways to play the keyword match system in Yahoo's search advertising system. Michael Mattis of Yahoo reminds ad clients why they are important.

A WebPro's Guide To Dating Sites

When I was 15, I successfully infiltrated a girls' slumber party. In college, I took Interdisciplinary Approach to Dress at 8 am, and was, apparently, the only guy to think of it. Let's just say that, early on, I had good grasp of the economic concept of scarcity. I'm not single these days, but if I were, Hitwise has told me the dating sites I would be frequenting.

YouTube Vs. Gandhi In Death Match

A New York-based clown-turned-stand-up-comedian-slash-yoga-mime posted a video of himself on YouTube impersonating Gandhi doing a pole dance. Stop laughing. India doesn't think it's funny, and the government has threatened to take action against YouTube if the video isn't removed.

Introduction To Regular Expressions In PHP

In Linux and Unix, the syntax that is commonly used by many applications for specifying text patterns is known as regular expressions or in short form - regex.

For Automated Sites PHP and MySQL are A Perfect Match

You've decided to automate your web site. Now what? Here are some ideas to help you choose how to automate your site.