Last month, reports came out that Facebook would be launching sponsored stories in the news feed this month. Now, it appears that has happened. According to Inside Facebook, a spokesperson for the company said the feature is now live, though …

Groupon has launched a Wheel of Fortune-esque marketing gimmick that lets users log into Facebook and spin a virtual wheel for the chance to win deals with select Groupon merchants. It’s called Clicky the Clickable Value Wheel,” and it has …

Update: Tweedy has reportedly been found alive. Todd Tweedy, CEO of Audience Machine and author of an upcoming Wiley book Facebook Marketing Secrets is missing. The last known communication from him is a status update on Facebook on Tuesday, which …

Unruly is the marketing firm behind Google’s Chrome paid link fiasco – the campaign by which Googlers are saying they are embarrassed. Still, Unruly announced today that it is has just raised $25 million in funding in a Series A …

Following the previously reported upon controversy surrounding a marketing campaign for Google’s Chrome browser, Google has apparently decided to devalue its Chrome landing page (in terms of PageRank). At least temporarily. Danny Sullivan at Search Engine Land acquired a statement …

Google is the subject of some controversy related to sponsored links. They involve posts promoting Google Chrome for small businesses. Are you OK with Google’s Chrome promotion strategy? Let us know in the comments. As you may know, Google has …

Once, the only aisle in the toy store that was mostly pink was the Barbie aisle. In the last few years, however, the pink has spread. Toy makers are increasingly marketing their products to girls and boys separately. Moreover, in …

So far, we’ve seen YouTube’s top videos of the year, and Nielsen’s top TV ads of the year. Now it’s time for YouTube’s top ads of the year. It shouldn’t come as any surprise, but the top TV ad of …

At the end of November, Adobe announced its intent to acquire Efficient Frontier, thought the price was not disclosed. “The purchase bolsters Adobe’s strategic focus on digital marketing and expands the company’s solutions, which are central to how digital marketing …

Marketing and PR agency Cone Communications has released the results of their 2011 Online Influence Trend Tracker (PDF). The survey looked at consumer buying behavior in 2011 and compared it to data from 2010. Overall, the survey found that consumers …

MerchantCircle has released the following infographic looking at where local merchants are spending their marketing dollars: As you can see, this is more evidence of the rise of Facebook ads. A report came out this week indicating that Facebook is …

Is marketing ruining social media? I’m interested to see the responses we get on this one, considering that many of you are marketers to one extent or another. There’s no questions that social media presents a plethora of marketing opportunities, …

How far would you go to market a promotional deal from your company? There’s the standard options of sending out some circulars and emails. You could employ the slightly more costly method of advertising on a webpage or magazine. You …

The holiday shopping season is in full swing, and this year, trends show that consumers are heading to social networks to shop. For the past several years, we’ve seen a growing shift to online shopping, so it’s not really surprising that social networks would be the next stop for gift ideas.

As social media has become increasingly interwoven into the way people communicate and seek out information, you’ve probably noticed commercials that display the URL to the company’s page on a social media site as opposed to their business’ webpage. You …

Marketing software company Optify released their predictions today about the internet marketing and social media trends we can expect to see in 2012. Citing the increasing convergence of social media and search marketing, as well as the dramatic increase of …

Samsung and their Galaxy S II continue to cramp Apple’s style. First, they toss a pie at the face of Apple’s tribe of loyalists, then Samsung wins Pocket-lint’s Gadget Award for Best Phone of the Year and then, only a …

A Brazilian advertising agency found an interesting way to market condoms, albeit violating Facebook’s policies, to potential customers on the social network. The advertising campaign, “Unexpected Babies”, sent unsuspecting men a “friend request” from their unborn child, with the message …

If you offer a web service for which you charge, will it harm sales to prominently promote a “free trial” option for possible users? According to a case study of email marketing platform GetResponse, the answer is no. Before the …

Adobe announced its intent to acquire Efficient Frontier to bolster its digital marketing strategy. The company seems to have been more focused on this side of its business with recent acquisitions and partnerships (such as its partnership with OptiMine Software …

On its UK Google+ page, candy maker Cadbury shared a photo of a couple of custom candy bars it created in honor of Google co-founders Larry Page and Sergey Brin. Why? Why not? Cadbury says, “Remember our 1kg Dairy Milk+ …